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<br />BALEEN MEDIA <br />CONSULT NT SERVICES AGREEMENT <br />ATTACHME T B -ENGAGEMENT BUDGET <br />1 Net Media and Placement Costs <br />Net Media /Direct Mail /Event Costs $ 60,000 <br />Media Contingencies 10,000 <br />Total Media 70,000 <br />Placement costs (expressed as a <br />percentage of total) 5% $ 3,500 <br />Net Media and Placement Total $ 73,500 <br />2 Personnel Costs <br />Project Manager 5,000 <br />Media Director '` " <br />Public Relations 4,000 <br />Communications /PR 3,500 <br />Production Asst. 2,500 <br />* Placement Costs <br />3 Creative and Collateral. Materials (includes intemet) 10,000 <br />4 Operational Expenses ~ 1,250 <br />5 Miscellaneous 250 <br />Total Costs (not to exceed amount) - $ 100,000 <br /> <br />• <br />• <br />• <br />