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2025-06-18 CHOCVB Agenda
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2025-06-18 CHOCVB Agenda
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8/21/2025 3:17:48 PM
Creation date
8/21/2025 3:16:22 PM
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BOCC
Date
6/18/2025
Meeting Type
Regular Meeting
Document Type
Agenda
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Tina Fuller Website/Social Media Report May 2025 <br /> May 2025 Social Media Performance <br /> Platform Beginning Ending Increase/decrease Posts <br /> (previous <br /> month end) <br /> FB 26,897 27,203 306 18 <br /> BlueSky 433 441 8 0 <br /> Instagram 8567 8799 232 14 <br /> Pinterest 604 604 0 0 <br /> YouTube 355 357 2 8 <br /> Threads 1467 1480 13 6 <br /> Linkedln 317 318 1 2 <br /> 2024-2025 Website Sessions by Month <br /> 2024-2025 Jan Feb Mar April May Jun <br /> Meetings <br /> Ends <br /> Sessions 42,189 48,913 57,683 56,956 71,694 <br /> Users 34,984 40,552 48,078 48,331 60,358 <br /> Pageviews 81,289 93,699 107,733 104,460 122,669 <br /> New Users 33,442 38,763 46,127 46,413 58,205 <br /> Sessions by OS 54.46% OS 48% OS 54% OS 46.32% OS 41.6% <br /> Channel <br /> Average 56.9%/36s per session 53.7%/36s 53.7%/36s 54.15%/33s 0.67%/35s <br /> Engagement <br /> Rate/Time <br /> Spike in Day of Sat Jan 25, OS 814 Sun Feb 16, OS Sat Mar 22, Sat April 12 Sat May 3 <br /> Week 820 OS 1,019 OS 2,145 Direct 1,168 <br /> Request for 86 88 74 70 63 <br /> Literature <br /> Newsletter 55 44 83 40 32 <br /> Subscriber <br /> RFP 0 2 5(some 4 1 <br /> spam) <br /> Tina continues to add to landing page for the International Soccer event coming June 10 and monitors social <br /> media for event. Helped coordinate two ticket giveaways with Triangle Digital Media, Tina creates social media <br /> calendar for June on May 30. Uploaded Places & Spaces Videos and Soccer promotional video Tina created <br /> social media posts and oversaw and monitors our multiple channels; also adds listings and events to website. <br /> Coordinating Facebook likes campaign. Sending Farm App events to state administrator. Tina writes monthly <br /> Tourism by the Numbers newsletter. She edited and posted the Visit Historic Places Blog and maintains and <br /> oversees updates for www.visitchapelhill.org. Currently changed photos on website to reflect spring and <br /> summer. <br />
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