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Fiscal Year 2023-2024 <br /> December 2023 Sales Report <br /> Current Month Year to Date Same Period Last Year <br /> Confirmed Bookings 1 11 13 <br /> Number of Room Nights 30 833 1608 <br /> Estimated Spending $10,465 $249,406 $480,815 <br /> Leads Generated 14 62 77 <br /> Leads: <br /> • Van Eck RIA Due Diligence Meeting. April 2024. 100 room nights. 3 day meeting for 50 <br /> • Van Eck RIA Due Diligence Meeting. Sept 2024. 100 room nights. 3 day meeting for 50 <br /> • Van Eck RIA Due Diligence Meeting. Oct 2024, 100 room nights. 3 day meeting for 50 <br /> • ESPN Game Day Hoops. Feb 2024. 255 room nights <br /> • ESPN Game Day Hoops. March 2024. 255 room nights <br /> • AMP Dance Competition NC. April 2024. 2 day event for 500 <br /> • NWF 2024 Fall Board Meeting. Nov 2024. 154 room nights. 3 day meeting for 75 <br /> • NC Catholic Daughters of the Americas. March 2025. 105 room nights. 3 day meeting <br /> for 110 <br /> • America's Health Rankings Advisory Council Meeting. April 2024. 25 room nights. 1 day <br /> meeting for 18 <br /> • Vitality Investments. April 2024. 5 meeting dates in April. 1 day meetings for 40 <br /> • CAP 1/24 Publications Committee. Jan 2024, 28 room nights. 2 day meeting for 14 <br /> • Super Resolution Summit. Sept 2024. 30 room nights. 1 day meeting for 125 <br /> • Spring 2024 PRIMED meeting. May 2024. 75 room nights. 2 day meeting for 50 <br /> • Carrboro Council Member Retreat. Feb 2024. 1 day meeting for 8 <br /> Sales Activities: * off 4 days for holiday vacation <br /> • Completed end of month <br /> • Attended Weekly staff meetings <br /> • Attended creative meetings with the Clean team to discuss future marketing <br /> strategies/campaigns. Provided feedback on new Meetings Media Plan of the marketing <br /> ads, landing pages, geo targeting. <br /> • Follow up with venues that have not responded to RFP's. <br /> • Follow up with planners that have outstanding RFP's. <br /> • Posted relevant destination content on Linkedln <br /> • Call with Cvent to explore becoming a 3 diamond and other advertising opportunities <br /> • Finalized event details for 12/7 UNC meeting planner event. Created signage for tables. <br /> Sent out reminder emails to attendees. <br /> • Created slideshow with photos for each vendor. Researched photos online for each <br /> company. Contacted vendors for logos. <br /> • Coordinated all supplies to bring to Friday Center <br /> • Created a best photo contest for attendees to follow and post pictures from event <br />