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OTHER-2024-074-Professional Services Agreement with Clean, Inc
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OTHER-2024-074-Professional Services Agreement with Clean, Inc
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Last modified
12/18/2024 11:34:25 AM
Creation date
12/18/2024 11:33:38 AM
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BOCC
Date
9/17/2024
Meeting Type
Business
Document Type
Others
Agenda Item
8-i
Document Relationships
Agenda - 09-17-2024; 8-i - Marketing Communications Management Agreement with Clean, Inc.
(Attachment)
Path:
\Board of County Commissioners\BOCC Agendas\2020's\2024\Agenda - 09-17-2024 Business Meeting
Agenda for September 17, 2024 BOCC Meeting
(Attachment)
Path:
\Board of County Commissioners\BOCC Agendas\2020's\2024\Agenda - 09-17-2024 Business Meeting
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Docusign Envelope ID : 85BE164A-AEC5-4BD0- BE93 -9C8FDE09B4B1 EXHIBIT 1 <br /> AD' J 5 w <br /> CLEAN <br /> Client : Chapel Hill / Orange County CVB <br /> Project : ' 24 — ' 25 Contract ( October 1 , 2024 — September 30, 2025 ) <br /> Date : July 22 , 2024 <br /> This contract confirms that Chapel Hill/Orange County Visitors Bureau , hereinafter referred to as Client, has hired <br /> Clean, Inc . of 806 McCulloch Street Suite 102, in Raleigh , North Carolina , hereinafter referred to as Agency, as its <br /> Agency of Record . <br /> 1 . Agency of Record <br /> As the Client' s Agency of Record partner, the Agency has been retained to execute and /or oversee the <br /> research , planning, public relations ( as needed ) , and creative work for destination marketing services <br /> needed to promote the Client . Under this Agency of Record contract, the Agency has authority to <br /> purchase media and outside services on the Client' s behalf and based on approval of written estimates by <br /> the Client and receive standard agency compensation . <br /> 2 . Summary of Services <br /> The Agency will provide a range of services associated with the strategies and plans presented to the <br /> Chapel Hill /Orange County Visitors Bureau and included below for the period of October 1, 2024 - <br /> September 30, 2025 , with the possibility to renew if all parties are in agreement . <br /> A summary of the overall scope of services is as follows . These services are recommended based on past <br /> work and experiences . New executions and services may be added and existing may be removed should <br /> strategy, creative , or other circumstances direct that change may be needed . Should the scope of services <br /> shift, a separate scope of work document or change order will be sent to the Client to cover additional <br /> costs . <br /> j <br /> The following accounts for a scope of services associated with a dedicated brand team who will work on <br /> your account from each department : <br /> Account Management and Oversight <br /> Account management and direction for all work and agreed - upon deliverables , which may <br /> include : strategy, paid media across all channels , creative development, and production . <br /> Account team will be responsible for managing/coordinating the following activities : o Main <br /> dayAo- day point of contact to manage the account and funnel all <br /> communications/ requests from the Client to the internal brand team and departments . <br /> o Scheduling and attendance of Client meetings , and presentations as needed when <br /> requested by the Client and the board of directors . <br /> o Development of presentations as needed for marketing committee/board meetings . <br /> o Generation and weekly updates of status reports and regular status calls as needed ; <br /> monitoring of timelines and priorities . <br /> o Review and sharing of all strategy and creative work with the Client . <br /> o Development of schedules for review and approval of creative against media buys ; <br /> sharing of schedules for each with the Client; planning of workflow . <br /> o Coordination and submission of all paid media on a timely basis with the media and <br /> project management team . <br />
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