Agenda - 09-17-2024; 8-i - Marketing Communications Management Agreement with Clean, Inc.

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• Provide traditional/non-traditional big ideas based on the strategic direction and brand 12 positioning. • Align copy and visuals to recent photography and other campaign elements, including audience and target viewership of selected advertising medium. • Standardize all campaign elements and create continuity and consistency for the brand. Design team and mechanical artists to resize all advertising and creative elements to specifications for media placements and vendors. o Provide management of the production of various creative concepts and delivery to media vehicles as required,along with support from account and project management. a:806 McCulloch Street,Suite 102, Raleigh,NC 27603 p:919.544.2193 w:cleaninc.com LEANT 0�a SIGN' S • Should any new production costs be requested or needed(ex:new photography, video, experiential), they will be scoped separately as additional costs, then presented and approved by the Client in advance. Project Management: • Create,follow,and monitor project timelines for each deliverable. Includes creative concepts work to creative deliverables against the full media plan. • Ensure work is shared with the Client and delivered on time. • Build to specifications and guidelines listed within the approved media plan for each partner/vendor. • Examine/check all files for quality control and assurance; prepare all final files for external use. Along with media team, monitor traffic of all creative final files once approved by the Client through account team,and send to media vendors. Standards of Quality The Client agrees to work with the Agency toward a common goal of creative professional advertising projects that maintain a high level of quality.To ensure this,the Client agrees that the Agency will handle the planning and creative work on all advertising projects,as well as coordination and follow-through.This includes media placement,outside vendor purchase,and billing. Approval and Estimates for Work Performed The Agency will submit all advertising plans and campaigns,copy, layouts, artwork,storyboards,scripts,and media schedules to the Client for approval, along with written estimates when requested.All outside costs such as photography, illustrations, printing,video production,etc.,will be separately estimated and approved by the Client. No advertising or outside services will be contracted for the Client unless the services have been previously authorized by the Client.The Client may request changes or cancellations, or stop any work in progress, provided such requests are within the Agency's contractual obligations.Where changes or cancellations are requested on previously approved work,the Client will reimburse the Agency for any charges or expenses not covered.