2.7.24 Planning Board Minutes - Laserfiche WebLink

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Approved 3-6-24 150 Delores Bailey: Right. And along that same line, in the group that you selected the ones that you just 151 mentioned, did you have a breakdown of how many African Americans, how many Hispanics? I know that she 152 mentioned that there was whole session done in Spanish. And were there any takers to that or— 153 154 Leigh Anne King: No. So, you know, there was a fair amount of effort that went into making it accessible 155 and reaching out to different organizations and contacts that represent those communities within Orange 156 County, and I think that's one thing that we really want to improve upon for the second round of engagement is 157 to make sure that we don't just kind of provide the opportunity, but we're actually engaging with those 158 community members. So, I think we're ready and know how to do that, we just have to make sure that we are 159 going to be able to engage with them directly. And we have some ideas for how we can do that better in the 160 second round of engagement. 161 162 Chris Johnston: I want to go back to the DEI database that you were talking about. You sent out 163 messages to 70 orgs and 100 direct outreaches, what was the response rate on that? In terms of how many 164 people actually replied back to your outreach? 165 166 Leigh Anne King: So, some of the outreach was just more informational to let them know. I think the 70 plus 167 was, "these community meetings are happening in January. Here's the time and location. We encourage you 168 to attend. Please make your networks aware that this is an opportunity." We also publicized that the gift cards 169 were going to be available as kind of an incentive to attend. For the direct reach contacts, there was some 170 level of response as part of that. So, Tate Consulting that worked on the team, they were directly emailing and 171 calling different contacts as part of that work. I don't want to speak on behalf of them, but I think what I would 172 characterize my understanding of that experience is that they didn't receive as much response as they had 173 hoped to. You don't always get everyone on the phone when you make the first call. And so, I think there's 174 some work to be done to kind of make land use planning important to these groups and organizations, and 175 help them understand why it's important to be participating in this process. So that's another part of our 176 charge moving forward. 177 178 Chris Johnston: In the public workshops and that sort of thing, how many repeat people came to those 179 meetings? Did you have a lot of people who were there for Meeting 1, 2, and 3? 180 181 Leigh Anne King: We did have some folks. I don't think that we have an accurate counting of that 182 necessarily. I would say not the majority of people. The majority of people from meeting to meeting were new. 183 But there were some that were repeat. I think there were some that actually attended every meeting. 184 185 Chris Johnston: And at the end of all this, if we go through and we don't have the representation that 186 matches the County or whatever the case may be, what's the end outcome there? 187 188 Leigh Anne King: Well, that's why you have the Strategic Plan Survey because that is, that's the one you 189 can kind of hang your hat on in terms of representation across the community. That's the one that really did 190 look closely at making sure that all communities were represented in the data. I'm sure you're probably aware 191 of this, this is a challenge that most communities face, to get harder-to-reach communities that maybe 192 historically haven't been involved or haven't been asked to be involved in engagement processes. It's harder 193 to connect with them. So again, I think we're coming up with some different ideas for how we can do that 194 better in the second round. 195 196 Chris Johnston: I guess I just come back to the question of there seems to be a sub-vendor who's entire 1.97 purpose is to make sure that we have this kind of outreach and it just doesn't seem to be happening quite yet. 198 And so, I don't know what that deliverable looks like. It's a problem across the board. But what are next steps