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5 <br /> <br />D2 Outreach and Promo�onal Materials <br />The Consultant will develop a mul�-faceted outreach and promo�onal campaign. Outreach materials will provide the <br />public with access to informa�on about the project, schedule, public par�cipa�on opportuni�es, and comment <br />opportuni�es. Outreach materials content will be developed by the Consultant and approved by the Client. The following <br />methods will be used to increase public awareness of the study and par�cipa�on opportuni�es. <br />Website Content: <br />The Client will develop a webpage for the project to be hosted on their exis�ng County website. The Consultant will <br />provide text content to provide details about the study and opportuni�es for the public to be involved. The Client will <br />review, approve, and post the content on the webpage. The Consultant will revise materials up to two (2) �mes. <br />Social Media: <br />The Client will use their social media accounts to share project informa�on and promote public par�cipa�on. The <br />Consultant will provide two (2) unique graphics to promote the public engagement period, and up to two (2) addi�onal <br />graphics for use outside of specific engagement phases to provide ongoing communica�on about the project. These <br />graphics will be added to a calendar which will provide details on when and what will be posted during each phase of <br />engagement. The Client will review, approve, and post content on Facebook, Instagram, Twiter, and NextDoor. In sum, <br />the Consultant will provide content and graphics for four (4) customized social media graphics. The Consultant will revise <br />materials up to two (2) �mes. <br />To increase social media reach, the Consultant will iden�fy related organiza�ons to request their par�cipa�on in sharing <br />the social media posts. These organiza�ons may include neighboring municipali�es, coun�es, community groups, and <br />other local stakeholders. The Consultant will provide the stakeholders with a calendar of social media posts. <br />E-blasts: <br />The Consultant will develop content for one (1) e-blast to share study informa�on with the general public. The Consultant <br />will revise materials up to two (2) �mes. The Client will distribute the e-blast using a public email list. <br />Press Releases: <br />The Consultant will develop one (1) press release to announce study updates and public par�cipa�on opportuni�es. The <br />Consultant will revise the press release up to two (2) �mes. The Client will be responsible for iden�fying appropriate <br />media outlets and distribu�ng the press release. The Client will be responsible for any requested media interviews. <br />D3 Public Mee�ng <br />The Consultant will organize and facilitate two (2) public informa�on mee�ngs. These mee�ngs will present the same set <br />of materials and will be held in-person at two loca�ons in Orange County. A virtual mee�ng can be held in place of a <br />second in-person mee�ng if desired by the Client and using their subscrip�on to an online mee�ng pla�orm. The <br />Consultant will work with the Client to determine the format for the public mee�ngs (open house style or presenta�on <br />style) prior to the engagement based on the goals and informa�on available. The Consultant will develop a public mee�ng <br />logis�cs guide, provide materials and facilita�on, and coordinate note-taking. The Client will be responsible for scheduling <br />mee�ng accommoda�ons. Up to four (4) Consultant staff will atend each mee�ng. The Consultant will develop one set of <br />mee�ng materials for the public mee�ng including eight (8) display boards with graphics and text, one (1) mee�ng <br />presenta�on, one (1) handout, and one (1) comment card. <br />The Consultant will print the materials, including up to 250 copies of the handout and comment card. The Consultant will <br />provide the Client with digital files of public mee�ng materials. The Consultant will revise materials up to two (2) �mes. <br />The Client may also post the materials on a project website to provide a convenient op�on for stakeholders and the public <br />to view materials if they cannot atend the mee�ng. <br />D4 Survey <br />The Consultant will develop and implement one (1) survey to collect input from the public. The survey will be conducted <br />during the public engagement and will focus on reviewing recommenda�ons and collec�ng community priori�es and <br />goals. Printed copies of the surveys will also be prepared and distributed at public mee�ngs. <br />DocuSign Envelope ID: 569754E1-D2B6-4DBE-B14F-1579C72E692B