2023-06-21 CHOCVB Minutes - Laserfiche WebLink

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For Approval August 23, 2023 Chapel Hill/Orange County Visitors Bureau In Person Board of Directors Meeting June 21,2023 Board Members Present: Mark Bell —Chair, Spring Council, Heidi Werner Dawson, Karen DeHart, Jon Hartman-Brown, Sharon Hill, Tanya Moore, Beverly Payne, Jeri Lynn Schulke, Damon Seils Not Present: Manish Atma, Lisa Ganzermiller (has resigned her position), Lili Engelhardt, Grace Holtkamp, Earl McKee, Karen Stegman Also Present: Stephanie Cobert, Downtown Partnership, Director of Marketing; Martina Brooks (representing Manish Atma) Staff Attendance: Laurie Paolicelli, Marlene Barbera, Susan Rice, Katie Murray, Shannan Campbell Call to Order Mark Bell - Chair, called the meeting to order at 8:10 a.m. Approval of Minutes Mark Bell requested a motion to approve the May 17, 2023 minutes. Sharon Hill so moved and Beverly Payne seconded the motion. With all members in favor, the minutes were approved as submitted. Introductions Laurie Paolicelli' s presentation: https://www.orangecountync.gov/3186/202324-Program- Goals Overview of 10 Priorities Right Now: • July 19, Soccer Tournament + 60,000 in town, background on the 2 teams: Wrexham and Chelsea — celebrity ownership, European soccer teams, first international soccer competition held at UNC's Kenan Stadium • Tickets for game (about 60,000) sold out in 4 days • A portion of every ticket sold will be donated to the Pediatric Hematology Oncology Clinic at UNC Children's Hospital, the teams will visit the hospital while they are here • Laurie did a run-down of the Itinerary for the teams: starting with a warm, red-carpet welcome at the airport for each team • Uproar: Laurie will be presenting a Marketing Design to Katie on Friday, June 23 • Visitor Bureau is spending $50,000 to promote Uproar: Saturday trolley, Ad Agency Campaign, swag, will market the festival to outside audiences