Orange County NC Website
Guest Speaker: Jessica Herrschaft, CLEAN Design, Inc. <br /> CLEAN Design, Inc. Presentation <br /> • The tourism leisure campaign runs thru June 2023. This campaign will be updated <br /> to include restaurants, live music, lighted businesses and activities in OC <br /> • Meetings campaign runs thru the end of 2022 with plans to extend through 1 st and <br /> 2nd quarter 2023. DC and Atlanta will be continued in second flight of ads. After <br /> group discussion, Bureau will look to adding these two key mid-Atlantic markets. <br /> • WRAL's coverage on Bureau's new BIPOC businesses received 700 views. <br /> www.explorediversitVnc.com <br /> • Matt Gladdek commented on changing Twitter platform: "Before Twitter implosion we <br /> all had seen better results engaging the younger crowd and local audiences." <br /> • All agreed that we will continue to monitor new ownership of Twitter and how it <br /> impacts our usage of this platform. <br /> Jessica: never focused on Twitter, always done better with Facebook and Instagram <br /> PowerPoint presentation link: <br /> https://drive.google.com/file/d/1 KTZsGgrzSiK4iFtyQ6wVCwK80Qatn UC/view?usp=sharing <br /> Grace Holtkamp, Merry Hill Farms, representing Hillsborough Chamber of Commerce <br /> • Merry Hill Farm has been growing Hemp for the last five years <br /> • Merry Hill Hemp Farm's products are sold online to customers all over the US <br /> • Grace explained how hemp is produced and distributed. USDA Regulations, <br /> licensing <br /> • Hemp has shown health benefits such as helping with joint pain, inflammation and <br /> anxiety. Hemp can also be enjoyed through smoking, in food or beverages or as <br /> topical skin treatments. <br /> • The protection of the crops is really important so safety measures are in place. <br /> • The community was invited to tour the farm to understand what growing hemp <br /> entails, including picking your own <br /> Grace also shared samples of their popular products <br /> Laurie suggested a BOD field trip to visit Merry Hill Farms in the future <br /> https://www.merrvhillhemp.com/buy.html <br /> Marlene Barbera <br /> • The Bureau's MixnMingle roll out was on Nov 3 at The Sheraton, 14 venues <br /> participated, Colonial Inn and Siena hotels didn't participate. Sent surveys to <br /> attendees and venues representatives <br /> • The attendance dropped from original invitees but had a very successful <br /> event <br /> • Many planners enjoyed the event and touring the Sheraton space for <br /> consideration of future events <br /> 2 1 P a g e CHOCVB BOD Meeting Nov . 16 , 2022 <br />