Orange County NC Website
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Chapelboro/WCHL, The Atlantic/New York Times; CBS 17; WRAL-FM; VisitNC NewsLink; Yahoo; WRAL-TV; News <br />& Observer; Daily Tar Heel; Essentially Sports.com. <br /> <br />Uproar received a lot of media coverage including Indy and Indy Newsletter, Chapelboro, Chapel Hill Magazine, Our <br />State Newsletter, Spectrum Video, Chapel Hill Chamber, DTH, News of Orange, N&O, Town of Carrboro, WRAL-TV, <br />Cardinal & Pine and NCTripping, Also featured on our social media and in Orange Slices and Check it Out newsletters. I <br />also tracked the number of visitors in the welcome center during Uproar and sent weekly reports to Katie. <br /> <br />Sent July Press Releases: Chapel Hill/Orange County Visitors Bureau Narrows the Digital Accessibility Gap; Blogs– 12 <br />Places to Sip a Beer Outdoors in Chapel Hill & Orange County, NC; 12 Places Serving up Ice Cream and Frozen Treats in <br />Orange County; Hiking and Biking Trails in Chapel Hill and Orange County; The Perfect Pair- A Wine & Cheese <br />Sampler of Producers & Sellers in Chapel Hill and Orange County. <br /> <br />Other Accomplishments/Communications Activities <br />Participated in VisitNC Webinar on the State’s Film Program July 13 <br />Participated in calls with CLEAN on July 12 and 20 on upcoming creative for 23-24, bus wrap, advertising and more <br />Staff Zoom calls on July 11, 18, 25 <br />Call with Simpleview to begin talking about the updated VisitChapelHill website in the works <br />Proof weekly Susan Rice’s web calendar list <br />Reviewed Tina’s August social media calendar on July 31 <br />Held monthly communications dept. staff meeting <br />Photographer Steven Whitsitt took photos of Chelsea/Wrexham <br />Enewsletter - Wrote and sent August Check It Out on July 28 to 3,566 subscribers <br />Volunteered in the Welcome Center for Uproar opening weekend <br /> <br />Budget and Publication Inventory <br />Inventory as of July 31, 2023: Official 22-23 Visitors Guide—9,200; Official Visitors 22-23 Map—5,100; 22-23 Dining <br />Map Pads –50; Mural Map Pads 38 <br /> <br />During July we had 66,081 website visits. <br /> <br />Website Social Media Report (July 1, 2023 – July 31, 2023) <br />Facebook – Beginning 22,954/Ending 23,166 Increase 212; Posts 23 <br />Twitter – Beginning 5,692/Ending 5,683, Decrease 9; Tweets 25 <br />Instagram – Beginning 5,987/Ending 6,153, Increase 166; Posts 6 <br />Pinterest - Beginning 597, Ending 598 Increase 1; posts 57 <br /> <br />Social Media work <br />• Day to day postings/monitoring comments on posts/monitoring mentions of VB from others/engaging on posts by <br />other businesses and people. <br />• Created content calendar for August. <br />• Reviewed Flip.to contest submissions with Marlene. <br />• Uploaded Uproar video to YouTube, shared on social channels, also sent to VisitHillsborough per their request so <br />they could share through their channels. <br />• Attended meeting with Rory Triangle Media & LP to review possible new collaborations and results from <br />previous collabs. <br />• Edited video of Ann Hobgood taken by LP in Adobe Premier, shared on social. <br />• Worked with Triangle Media on Chelsea vs Wrexham ticket giveaway. <br />• Uploaded Threads app and connected to Instagram business account. Requested current Instagram followers to <br />follow us on Threads. <br />• Attended meetings with Circle Park regarding YouTube collaboration. <br />• Paid social (in-house): <br />o On-going Facebook like campaign $5/day; Ad began 1/23/2023 targeting the Charlotte market. 866 paid <br />likes to-date, $947.54 spend. <br />