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The online diagnostic tool is built upon two key inputs: <br />•An assessment of how important each variable is to the destination.In some cases, a variable <br />may not be relevant to a destination. For example, some rural communities may not see air access <br />as very relevant to their success. Likewise, a leisure destination may not find that convention and <br />meeting facilities are important. The tool is designed to account for these situations. <br />•An assessment of the destination’s perceived performance across each variable.This is done by <br />indicating the level of agreement to a statement for each variable. <br />The results will be analyzed with a scenario plot and detailed diagnostics report provided. The <br />results will be segmented to show response patterns of different groups of individuals. <br />Workshop <br />A workshop will be organized in consultation with the client. A draft agenda is proposed below. The <br />agenda and timing can be modified to meet your specific requirements or address specific issues. <br />We could also add strategic planning elements if you would like to expand the contract. <br />Draft Agenda <br />15 mins Opening Remarks <br />•Welcome <br />•Objectives of Workshop <br />30 mins DestinationNEXT Overview <br />•Major Findings of Future Study <br />•Overview of Scenario Model and NEXTPractices <br />30 mins Review and Discussion of Results <br />•Review Results of Assessment <br />•Discuss Key Issues <br />15 mins Break <br />75 mins Breakout Groups to Discuss Key Issues <br />•Discuss Strategic Implications & Potential Responses <br />•Reports Back to Plenary <br />15 mins Next Steps <br />•Discuss Follow-up Actions <br />•Closing Remarks <br />nextfactorinc.com <br />DocuSign Envelope ID: 8890EB42-F64E-4E1E-9996-DA9AD8109FF5