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132 <br /> Ki m ey>>> H o r n Page 2 <br /> BACKGROUND GROWTH <br /> Based on prior discussions and an analysis of historic growth rates (attached), existing volumes will be <br /> grown at a 1.25% annual rate up to the 2024 future study year. <br /> PUBLIC ROADWAY PROJECTS <br /> There are no known public roadway projects within the study area. <br /> TRIP GENERATION <br /> Trip generation for the project will be calculated using the equations presented in the 111"edition of the <br /> ITE Trip Generation Manual as summarized in Table 1 below. <br /> Table 1 <br /> ITE Trip Generation (Vehicles) <br /> Land AM Peak Hour PM Peak Hour <br /> Use Land Use Intensity Daily <br /> Code Total In Out Total In Out <br /> 822 Strip Retail Plaza 11,000 SF 694 31 18 13 83 41 42 <br /> (<40k SF) <br /> Passby Trips will be calculated per ITE standards and distributed onto the network in proportion with <br /> current traffic volumes. <br /> TRIP DISTRIBUTION <br /> Based on a review of existing traffic counts and origins and destinations within the area, primary site <br /> traffic will be distributed to the roadway network as summarized below: <br /> • 55%to/from the east via NC 54 <br /> • 35% to/from the west via NC 54 <br /> • 10%to/from the south via White Cross Road <br />