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03 transit. 43 <br /> [downtown Durham/Duke to Hillsborough. <br /> INFO emerging <br /> Fortrips ending in Orange County,there are strong bi-directional EXPRESS technologies. <br /> connections between Chapel Hill and Duke University/Hospitals <br /> and connections between Chapel Hill and residential areas New technologiesand concepts <br /> in southern Durham County. Overall, transit trip-making are emerging addressing <br /> opportunities in Orange County are strongest in more urbanized transportation needsand shifting <br /> areas like Chapel Hill and Carrboro, particularly to and from BUS STOP _ • _ of agency. <br /> downtown areas to developments like Southern Village,the Blue primary concept • <br /> must <br /> Hill District, and Carraway/Weaver Dairy Road. be approached from end to end <br /> and may include a range of services, public and <br /> Transit Competitiveness private. For example, , trip could include walking, <br /> Transit competitiveness compares trip-making opportunities for using , scooter, and , bus ride. <br /> transit versus traveling by automobile. For example, imagine a <br /> household that can reach a major office district in 15 minutes by •• • • • _ <br /> car and in 30 minutes by transit.The some household can also modes I • _ • and,makingit <br /> easier • • . <br /> reach a shopping center in 15 minutes by car and 45 minutes • pay for • • •h technology <br /> by transit. For this household,transit is a more attractive option <br /> when traveling to the office district than to the shopping center. Mobility on Demand (MoD): services and <br /> Carrboro and Chapel Hill's most transit-competitive areas technologies like car s • ride sharing, ride <br /> provides transit access to around one-third of the jobs that sourcing, bike sharing, ' •' <br /> ckless bike <br /> can be reached by car. This is considered a reasonable level of sharing, and even connected and autonomous <br /> connectivity tojobs,suggesting a relatively high share of transit vehicles <br /> commuters. A more moderate area of transit competitiveness <br /> exists along NC-86 between Chapel Hill and Hillsborough. Transit Technology: •• payment - • <br /> Elsewhere,transit competitiveness is notably lower, suggesting cross-platform far- payment options (ex. usin• <br /> transit is likely only used infrequently or primary used by • - mobile .•• to pay for • - mobility <br /> households with low rates of vehicle ownership [no cars or one also includes real-time information <br /> car per household]. Areas to the west of Orange County such bus locationand arrivals <br /> as Burlington, Graham, Alamance County, and other Piedmont- <br /> Triad areas do not yet demonstrate an impact on transit • _• mobility <br /> competitiveness analyses but are worth keeping an eye on to may •_ public or private; typically _ app-based <br /> track changes. services to extend • replace _• • _ transit <br /> A trip-making potential analysis helps identify "underserved" service in areas with low ridership;typically cannot <br /> origin-destination pairs. These are pairs with high auto <br /> achieve high ridership relative to service levels; <br /> trip-making potential but low transit trip-making potential • extending • supplementing <br /> representing regional opportunities to better-connect residents existing •" " <br /> transit service <br /> if transit service can be improved to provide travel times that are <br /> similar to car travel times. Potential <br /> Limits to feasibility of emerging technologies <br /> For trips beginning in Orange County, there are opportunities to May notcommunity's - • <br /> improve transit competitiveness for trips between residential values or • of providers, <br /> areas <br /> • •- <br /> areas in Chapel Hill and Carrboro (specifically the Blue Hill if goal is generating • •- • relative to <br /> District and other in-town neighborhoods) and Downtown/ cost and efficiency There are more modest opportunities to improve transit More labor-intensive and costly <br /> competitiveness for trips between downtown/UNC and northern Full automationcould reduce labor <br /> Carrboro/southern Hillsborough. is still prohibitively into the future <br /> Public-private partnerships may draw less <br /> There are also opportunities to improve regional transit • • -• •- • traditional <br /> connections for trips beginning in Orange County including <br /> trips between central Chapel Hill/Carrboro to Raleigh; from transit. -A <br />