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Approved April 20, 2022 <br /> Chapel Hill/Orange County Visitors Bureau <br /> Virtual Board of Directors Meeting <br /> March 16,2022 <br /> Meeting Recording: <br /> https:Horangecountync.zoom.us/rec/play/gs8l2NZNrMhsluibMlvO4HmVkHY Fomxhi80APF6m5HphgM <br /> huXjZXFO_DVzc1LAsQA6o5Us- <br /> BDZzWu4.xQatWLxb7RFp9mgr?autoplay=true&startTime=1647431007000 <br /> Board Members Present: Mark Bell, Spring Council, Heidi Werner Dawson, Lili Engelhardt,Jon Hartman- <br /> Brown, Lisa Ganzermiller, Matt Gladdek, Sharon Hill,Tanya Moore, Beverly Jo Payne, Damon Seils, Karen <br /> Stegman. <br /> Not Present: Manish Atma, Kayla Dempsey, Pam Hemminger, Earl McKee,Aubrey Williams. <br /> Staff Attendance: Laurie Paolicelli, Marlene Barbera,Tina Fuller, Susan Rice, Katie Murray, and Shannan <br /> Campbell. <br /> Also present: Dana Simpson, Attorney; Dwight Bassett, Economic Development Officer—Town of <br /> Chapel Hill,Joel Gradensky(representing Manish Atma),Tim Hoke, Barbara Foushee, Carrboro Town <br /> Council. <br /> Call to Order <br /> Chair Mark Bell called the meeting to order at 8:06 a.m. <br /> Approval of Minutes <br /> Chair Mark Bell requested a motion to approve the February 16, 2022 minutes. Sharon Hill so moved <br /> and Karen Stegman seconded the motion. With all members in favor,the minutes were approved as <br /> submitted. <br /> Executive Director's Report <br /> • Paolicelli gave an overview of several new initiatives, including: <br /> • New Space is open at 308 West Franklin Street. A grand opening will be held in May. <br /> • James Taylor recorded a video and a sing-along tape; Governor Cooper,town officials, locals and <br /> notable celebrities also recorded videos. <br /> • James Taylor released the video and his memories of Chapel Hill on on Friday, March 18 to his 4 <br /> million followers on social media#JTChapelHill. His manager reported being"floored" at the <br /> overwhelmingly positive response. <br /> • Laurie,with board member Sharon Hill, discussed the launch of a separate Diversity website, <br /> that is part of the Bureau's diversity and inclusivity goals. https://explorediversitVnc.com/ <br /> • ARPA Funds on the meeting market,the last segment to recover (from the pandemic shutdown) <br /> • Grant money: split between Marketing focused on Google Discover, Linkedln, and search words <br /> and Data Mining Firm, R&G Solutions who help with providing the Sales Director with leads. <br /> • Upcoming Programs: Let Curiosity Lead You Here/Community Gay Pride for June. <br />