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3.3. UGC. All third party photographs, images, materials, descriptions, content, videos, <br />audio files, text files, information, code, or other content, trademarks, intellectual <br />property, handles or other data (“UGC”) that is accessed by Customer through use of <br />the CrowdRiff API and CrowdRiff Platform shall be retained by the applicable third party <br />rights holder and subject to the rights of such third party and any applicable third party <br />terms and conditions (e.g. Facebook, Twitter, Instagram) governing the use or access to <br />such UGC. Customer acknowledges that Crowdriff must abide by the applicable rules <br />and regulations of the social networks from which UGC is pulled through those networks <br />and accordingly, use and availability of content from third party social networks is <br />subject to change at any time based on the permissions granted to CrowdRiff. <br />Customer acknowledges and agrees that Customer shall be solely liable for the <br />clearance and use of any such UGC in connection with Customer’s business and CMS <br />including without limitation, any copyrights, trademarks, right of privacy or publicity or <br />other rights and compliance with any applicable third party terms and conditions. <br />Furthermore, Customer will be responsible for passing through all restrictions on access <br />and use of UGC to Customer’s site users. <br />3.4. Content Disclaimers. Customer understands that the inclusion and availability of <br />UGC through the Services does not imply CrowdRiff’s endorsement of such content nor <br />does CrowdRiff make any claims regarding the accuracy or legality of any UGC or <br />Customer Content. <br />3.5. Privacy Responsibilities. Customer shall be solely responsible for compliance with <br />applicable data protection and privacy laws in its collection, use and storage of any <br />personally identifiable information via Customer’s CMS or other properties. <br />3.6. Suggestions. CrowdRiff shall have a royalty-free, worldwide, transferable, <br />sublicensable, irrevocable, perpetual, unrestricted license to use and/or incorporate into <br />its products, services and business any suggestions, enhancement requests, <br />DocuSign Envelope ID: F197F6BB-6ABC-40F2-952F-AAA246AFE06B