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23 <br /> Rideshare Companies <br /> Uber <br /> UberMtt created the market for <br /> rideshare type services in 2014. <br /> Their service models use; <br /> + Smartphoneapps <br /> • Let customers bcoktrlps,pay fares <br /> and get real time arrival estimates <br /> • Use tech that shows the customer <br /> vehicleand driver identification. <br /> - Employ part tlme"contractors"who <br /> sign on for work when they are <br /> available.Thisat times may delay <br /> the ride untll an on duty contractor/ <br /> vehicle is available in the area. <br /> + Often vehicles arrpersonal <br /> occupancy vehicles(POVs)wh Ich <br /> are Usually sedans. <br /> 1 <br /> 2 <br /> OCPT has partnered with Transloc to <br /> _ provide: <br /> • The free Transl-oe app for smartphones <br /> • Bookinawebsite, <br /> M * httos:lJondemand.transloc.coml <br /> �j Fa re col lectlon services <br /> • Marketing materials <br /> This partnershipis funded by: <br /> • Agrant with the Ford Motor[ompany <br /> (which Transloc Is a suhsldiary) <br /> Matched by Article 43 tax d istrict <br /> Tramlachad also prevlouslyspomored a funds;which are managed by the 6CHC <br /> similarproject with GoTriangleinW4eRTP MP[lto ensure-finaneialcapacity, <br /> (Research Triangle Park).That project was satlsFact"contlnuingeontrol,and <br /> geared more to connecting outlying tmlinlcal capacity compllance <br /> customers with the Flwed route network. standards are met. <br /> 3 <br /> 4 <br /> Phased <br /> (B Transtoc developed simulations to understand <br /> how the service would operateand <br /> recommended the project have a phased <br /> approach,gauged by ridership trends and <br /> demands. <br /> ••='r � Recommendations; <br /> ��ci��.+Fi • Start with smaller service areafmnes <br /> • Operate when existing OCPTservicesaren't <br /> t' i available: <br /> + Fridaysfmm Spm•9pm <br /> • Saturdaysfmm 9arrr5pm <br /> The phased roll-put: <br /> • Provides new transltoptlons for customers <br /> after normal working hours on a weeknight <br /> and provide a I I day service On 5aturday5, <br /> • Complledatato gauge Interest In the <br /> 5 service. <br /> 6 <br /> 7 <br />