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DocuSign Envelope ID:C5BA3102-OF38-48F7-B2D5-D9649FBA3FAC <br /> Artist Description Participation in the Art Walk requires venues to feature new, <br /> emerging, or established artists each month, with an artist reception <br /> on the evening of the event. Each venue solicits, selects, and rotates <br /> their exhibitions without oversight from HAC. <br /> More than 100 artists of various ethnic, cultural and artistic <br /> backgrounds are highlighted in the eleven-month Art Walk season. <br /> Many Art Walk exhibitions are shared by more than one artist and <br /> venues often have work by other artists whom they represent on <br /> display and available for purchase. <br /> The Hillsborough Arts Council Gallery is a participating venue and <br /> conducts an open call each year to area artists for one- or two- <br /> person exhibitions in its newly remodeled space. Artists are asked to <br /> provide a written application with supporting images for jurying by a <br /> committee of HAC Gallery volunteers. <br /> Are you hiring <br /> multicultural artists <br /> with the requested <br /> funds from this <br /> grant? <br /> How will the Reaching a wider audience to promote the Art Walk is key to its <br /> project/program be success. This means finding new ways to target art buyers and an <br /> publicized and audience that is interested in handmade goods, local crafts, and <br /> promoted to reach North Carolina artists. Advertising and promotion of Art Walk is <br /> intended distributed through the following: <br /> participants? <br /> - HAC promotes all of its programs through Facebook, Instagram, <br /> Twitter and at the HAC website. <br /> - The HAC website features monthly updates for Art Walk. HAC also <br /> sends a monthly newsletter to promote all participating Art Walk <br /> venues. <br /> - WUNC a primary advertising channel for Art Walk, with monthly <br /> promotions across several high-listener programs including the <br /> locally produced The State of Things, featured weekdays from 12- <br /> 1 PM. <br /> - Paid Facebook boosts are used to target the local art buying <br /> audience. <br /> - Posts are made to Instagram and Twitter to promote the event and <br /> individual venues each month. <br /> - Printed brochures that are distributed to all participating venues. <br /> - Holiday ads in Indy Week's local gift-giving issue in the fall. <br />