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DocuSign Envelope ID:55E01EB2-27D8-43AD-8CEC-3F6BB7DA1A24 <br /> in each such year with funds provided by other businesses and/or donors to the Facility. If Sports <br /> Endeavors exercises its option pursuant to Section 2.2 above,payment for the successive term and <br /> payment for matching funds shall be negotiated at such time for such optional term and the option <br /> will not become effective until the amount of payment is agreed upon by both parties. <br /> 5. INTELLECTUAL PROPERTY <br /> 5.1. Sports Endeavors grants Orange County the right to use its trademarks, trade names and service <br /> marks, including the Sports Endeavors and SOCCER.COM logos ("Sports Endeavors Marks") <br /> solely in connection with the identification of the Facility and use on the Promotional Media. <br /> Prior to use of the Sports Endeavors Marks in the Promotional Media or on signage, Orange <br /> County shall provide Sports Endeavors with examples of proposed uses prepared by or for <br /> Orange County for review and approval. Orange County acknowledges that its use of the Sports <br /> Endeavors Marks shall inure to the sole benefit of Sports Endeavors and shall not create any <br /> right, title or interest in same in favor of Orange County. Orange County agrees to comply with <br /> Sports Endeavors' guidelines as may be provided to Orange County from time to time <br /> concerning use of Sports Endeavors Marks. Sports Endeavors reserves the right to prohibit the <br /> use of Sports Endeavors Marks, or to modify any materials depicting Sports Endeavors Marks, <br /> if in its sole judgment such use may be illegal, misleading, or inappropriate. <br /> 5.2. Orange County grants Sports Endeavors the right to use the Facility name and images for <br /> marketing purposes, in any media, subject to prior and timely review by Orange County. Such <br /> review is intended to help ensure accuracy and coordination of marketing and public relations <br /> efforts between Sports Endeavors and Orange County related to the Facility. <br /> 5.3. Orange County grants Sports Endeavors the right to use the Orange County logo, which is a <br /> registered mark with the North Carolina Secretary of State's office, solely in connection with <br /> the identification of the Facility. Sports Endeavors acknowledges that its use of the Orange <br /> County logo shall inure to the sole benefit of Orange County and shall not create any right, title <br /> or interest in same in favor of Sports Endeavors. Sports Endeavors agrees to comply with <br /> Orange County's guidelines as may be provided to Sports Endeavors from time to time <br /> concerning use of its logo, or to modify any materials depicting its logo, if in its sole judgment <br /> such use may be illegal, misleading or inappropriate. <br /> 5.4. Each party shall provide a single point of contact for any approvals required under the <br /> Agreement("Approval Coordinator"), as named below: <br /> For the County: Bonnie Hammersley, County Manager <br /> Orange County Manager's Office <br /> P.O. Box 8181 <br /> Hillsborough,NC 27278 <br /> For Sports Endeavors: Brian Berklich, CMO <br /> Sports Endeavors, Incorporated <br /> 431 US Highway 70A East <br /> Hillsborough,NC 27278 <br /> With a copy to: J. Martin Morgado III, General Counsel <br /> Either party may change their Approval Coordinators upon written notice to the other party in <br /> accordance with this Agreement. <br /> Page 4 of 12 <br />