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a.rtification - Forest Stewardship Council http : //fscus . org/html/certification/index . html <br /> Eli, U <br /> LF 0:r e S L Stem rd S , Ali I Cie ill i k U cerfification <br /> ahoutFC .standards & policies : at►an 1Sress ct�ra ' pa� rtner� help support FSc , results impact . ' <br /> ► search buying A svl W FSG ;=ducts <br /> Certification <br /> Forest Product Certification ' s Goal : Responsible Management <br /> _ - types of In contemporary society , environmental advocacy groups and forest product <br /> certification companies have been at odds over what some perceive as conflicting priorities . <br /> corlifiors <br /> certified forests On the one hand , environmental activists often portray bleak images of ecological <br /> - havoc and destruction by focusing on stark images of clearcutting . <br /> = - chain of <br /> custody . On the other hand , forest companies often paint a rosy picture for forestry in the <br /> companies United States through corporate efforts in tree planting , mechanized harvesting , <br /> =p� US regional chemical fertilization and genetic engineering . <br /> = � standards <br /> it has become clear that neither of these tactics gives us the <br /> buy and sell In the last decade , <br /> FSC products complete picture , and neither helps us better understand how to responsibly manage <br /> our forests . <br /> contact us Creating Consensus <br /> site index <br /> Environmental groups such as the World Wildlife Fund , the National Wildlife <br /> Federation , Greenpeace and the Natural Resources Defense Council agree that <br /> forest product certification encourages sound forest management and is good for <br /> forest conservation . <br /> Businesses such as Seven Islands Land Company , The Home Depot , and Ass [ <br /> Doman , one of Sweden ' s largest forest companies , agree that forest product <br /> certification encourages sound business practices in the forest products industry , and <br /> is good for their bottom line . <br /> All of these organizations are members of the Forest Stewardship Council ; two of <br /> them , NRDC and Assi Doman , are members of FSC ' s Board of Directors . <br /> For perhaps the first time in the history of forest policy debate in the United States , <br /> environmental groups and businesses are not only speaking the same language , they <br /> are saying the same thing . <br /> The FSC , with its unique marriage of environmental , social and economic interests , <br /> has succeeded where regulations , bans , boycotts , lobbying , protests and campaigns <br /> have failed - - to reach a global consensus on forest management . <br /> What Certification Means to Consumers <br /> By tracking wood from forest to final product , certification enables consumers to <br /> support responsible forestry and provides forest owners with an incentive to maintain <br /> and improve forest management practices . <br /> The forest products industry is a complex web of interrelationships between <br /> producers , suppliers , manufacturers , wholesalers and customers . Beyond their direct <br /> customers and suppliers , companies rarely know where their wood comes from , nor <br /> where it ends up . This complex web does not provide a mechanism to trace a product <br /> from the forest to the final product of vice versa . Nor does it provide a mechanism for <br /> consumers to reward forest stewardship practices Certification provides a mechanism <br /> for linking consumers and producers in the marketplace . <br /> The Forest Stewardship Council : An Independent Guarantee of Credibility <br /> of 2 2/28/01 4 : 05 PM <br />