Orange County NC Website
Browse       Search
<br /> 9 <br />Implementation Timeline <br /> <br />SHORT-TERM (WITHIN 1 YEAR) NOTES <br />Signage Design and Placement at Multiple <br />Entry Points in County <br />Promote slogan, draw attention to campaign; <br />approx. $450 per sign, 5–25 signs <br />Bumper Stickers/Magnets $200 for 500 bumper stickers <br />Posters and flyers $200 for 200 11 x 17 posters; $700 for 7000 <br />flyers <br />Website Development staff <br />Partner with CommunityWatch to add Signage <br />in Rural Neighborhoods <br />Yard Signs ($15 per sign) <br />Show support for all road users in rural areas; <br />$15/sign for 50-100 signs <br />May be placed on private or county property <br />without the restrictions of NCDOT <br />Social Media - Kickoff <br />Launch Campaign Kickoff – Signs, Contests, <br />Ads <br />$2000 for materials and ads; $600 for <br />prizes <br />Convene Implementation Committee <br /> <br /> <br />ONGOING POST-LAUNCH ACTIVITIES NOTES <br />School Outreach Apps/Programs Utilize Peachjar or school newsletters, PTAs, <br />etc. <br />Safety Message to listservs Utilize local governments and advocacy <br />groups, riding clubs, rural listservs; have links <br />from other websites to OC site OC Bicycle Website Safety Message <br />Social Media (Facebook Event page) Use to announce events <br />Tabling at Community Events <br />Coordination with Transportation Demand <br />Management Professionals at the Local, <br />County, and University levels <br /> <br />News/Media Engagement Invite media to any events held <br />Best Safety Video Contest Invite public to create; offer prizes <br />Real-Time EMT Incident Reporting $5000 in system development <br />Bike Counts, Data Collection $5000—15,000, depending on method <br />Crash Reporting Enhancements <br /> <br /> <br />LATER-TERM NOTES <br />Utility Bill Inserts <br />Bike Rodeo for Kids <br />Radio/TV Spots <br />PSAs on Respect among road users <br />Evaluation <br /> <br /> 24