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CH-OCVB minutes 061913
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CH-OCVB minutes 061913
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Date
6/19/2013
Meeting Type
Regular Meeting
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Advisory Bd. Minutes
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<br />2 | Page CHOCVB BOD Meeting June 19, 20 13 <br /> <br />A motion was made to accept the proposed budget. <br />Hillsborough <br />Due to Hillsborough Town Board Member Mike Gering having to depart early, he updated the VB Board <br />on their new Tourism Development Authority (TDA) noting that this is an independent council created <br />from statue requirements; the town council has little influence over the decisions made by the TDA <br />other than appointing members. The TDA is a necessary instrumentality required by the occupancy tax <br />legislation. http://www.ncga.state.nc.us/Sessions/2011/Bills/Senate/PDF/S269v3.pdf . <br />Lydia Lavelle noted that Carrboro also created a TDA board with three members and their legislation <br />requires specific types of appointees in that the appointee must be associated with tourism, a hotel, etc. <br />– also legislations spells out that 100% revenue collected must be spent on tourism related items. <br />http://www.ncga.state.nc.us/Sessions/2001/Bills/Senate/PDF/S92v6.pdf <br />Penny Rich inquired if the revenue collected had to be spent with-in the fiscal year collected- Mike <br />replied that Hillsborough’s legislation does not specify a time limit for revenue expenditures but the <br />statues did specify board make-up and how the dollars should be used to build and maintain tourism. <br />Mike went on to say that he is hopeful the Hillsborough TDA will contract with CHOCVB even with <br />Hillsborough having its own program; the VB has great buying power and media options. <br />Laurie stated that after the tourism summit in Hillsborough, she sensed that Hillsborough would like to <br />maintain separateness with the County’s tourism efforts, especially considering the Chapel Hill brand <br />used in national advertising. Mike clarified that the CHOCVB would not manage but provide resources in <br />marketing and other tools in order to use buying power and momentum of county visitor bureau <br />programs. <br />Signage <br />Mike Gering informed board members that Anjan Desai (Holiday Inn Express) is asking for signage for <br />their hotel. Mr. Gering stated that town ordinance prohibits road frontage signage. He stated that he <br />began the project pushing for better signage, however, Anjan declined involvement. Gering asked board <br />members for any creative ideas for Anjan without opening up Pandora’s Box. Lee Pavao inquired if <br />Hillsborough ordinance allows for directional signage – Mike replied that it does but not pointing to <br />specific businesses. End of discussion on this topic. <br />The agenda switched to the nomination of new officers. The nomination committee voted to have <br />Anthony Carey serve as Chair, Laura Morgan as Vice Chair and Penny Rich as Finance Secretary. Greg <br />Overbeck moved with Lee Pavao seconding. All members were in favor and the motion was approved to <br />have new officers begin duties at the next board meeting scheduled for August 21, 2013. <br />
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