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CH-OCVB minutes 021716
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CH-OCVB minutes 021716
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Date
2/17/2016
Meeting Type
Regular Meeting
Document Type
Advisory Bd. Minutes
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Budget Update <br />Next years proposed budget totals approximately $1.5 million. Commissioner Rich highlighted the following requests in <br />the proposed budget: the addition of a graphic artist to the Visitors Bureau Staff which would save expenses in <br />operations going forward; moving the Arts Commission back into the Economic Development budget and out of the <br />Visitors Bureau budget. The Arts Commission is a grants administration agency whose grants dollars come from the <br />State and Orange County's general fund. The Commission is housed in Economic Development. Deb Hepp, the Orange <br />County Arts Commission representative to this board, stated that her fellow arts commissioners support having this <br />funded from the County's general fund because it is not their purpose to promote tourism in the county, but rather the <br />arts. Discussion continued on the administrative fee (indirect costs) the Bureau pays to the county. Rich said that with <br />direction from the board she would like to investigate the possibility of having the administrative fee eliminated or <br />reduced. In addition, Rich (with Paolicelli) stated that we have budgeted 1.2 million in occupancy tax which is an <br />increase of 7% over last year's budget. Also budgeted is a $200,000 contribution from the Town of Chapel Hill and a <br />request to appropriate from fund balance: $100,000. One new item this next fiscal year is a feasibility study to <br />investigate the potential for our community to support a conference center. Chair Waldorf is proposing the formation <br />of a review committee to look at the scope and cost of all the proposals and to report to the board at our next scheduled <br />meeting. She has asked Vice -Chair Lee Pavao, Mark Sherburne and Anthony Carey to join herself and Laurie Paolicelli on <br />this committee. <br />After some discussion Chair Waldorf suggested we approve a motion to have the Arts Commission budget and the <br />County Administrative Fee removed from the Visitors Bureau Budget. Deb Hepp moved that the Arts Commission be <br />funded through Economic Development and Lee Pavao seconded the motion. Lee Pavao moved that the board request <br />the Administrative Fee be removed, or reduced, in the Visitors Bureau budget. Mark Bell seconded the motion. <br />Sales port <br />Marlene Barbera reported that this fiscal year she will do additional UNC Live Well Work Well which is backyard <br />marketing and add two more trade shows. These shows are Expo NC, which is in the Triangle and Destination Southeast <br />in May. She will also attend Connect and the Small Markets Meeting. Cyndi Golden is still onboard and making <br />headway. She also shared how the RFP process works. So far this year, fifty -five leads have been sent out, each of <br />which could go to five or six hotels. Ms. Paolicelli asked if she was making progress in attaching an economic equation to <br />events that are held in the county. She reported that she was not asked that by the event organizers. Ms. Paolicelli <br />suggested we come up with an economic impact calculator to help groups formulate this. <br />New BUsiness/Round table <br />Vice -Chair Pavao acknowledged all for updates in their respective fields: <br />Michelle Johnson reported that the Board of Alderman will be discussing a proposed new hotel at their next meeting. <br />The hotel developer has asked Ms. Paolicelli to attend the meeting. <br />Shannan Campbell reported that Hillsborough is trying to bring Hog Day back to the town. It is expected to be a smaller <br />event. Revolutionary War Day is happening this coming Saturday. She is attempting to get some of their restaurants <br />involved in Triangle Restaurant week. The Hillsborough Visitor's Center been experiencing a large increase in their <br />Facebook page participation. <br />Sara Stephens, with the Hillsborough Chambers of Commerce shared that the downtown merchants association has <br />agreed to become a subset of the Chamber. They are hosting a St. Patrick's Day fun run down the Riverwalk which will <br />21Page C II..I0C V B B 0 D 1Meetfiing Fecb11rvL!a11 -y 1 .7, 2 01.6 <br />
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