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<br />Sampling of Potential Advertising Opportunities and Costs <br />For <br />District Election Referendum Education <br />Chapel Hill Herald - A display ad of 2 columns by 14 inches, full color, for four. <br />printings, October 18, 25, 29, and November 5. Contract rate <br />$2,613.28 <br />The Chapel Hill News - A display ad of 2 columns by 14 inches, full color, for four <br />printings, Octoberl8, 25, 29 and November 5. Contract rate <br />$2,038.88 <br />News of Orange County - A display ad of 2 columns by 14 inches full color for four <br />printings, October 11, 18.25, and November 1. This would include both the News of <br />Orange County and the Northern Orange Xtra, <br />$1,639.30 <br />The Daily Tar Heel - A display ad of 2 columns by 14 inches, full color for one printing, <br />October 25. <br />$560.80 <br />WCHL Radio- Four weeks of 14 - 30 second commercials per week from October 9 to <br />November 5 <br />$1,680.00 <br />Levi's Printing -10,000 brochures printed on both sides, black ink on pastel. color paper, <br />trifolded <br />Approximately one-week turnaround <br />$888.31 <br />Total $9420.57 <br />