Agenda - 06-13-2006-5l - Laserfiche WebLink

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43 The program will increase the knowledge/skills of middle and high school students of/on the dangers of tobacco use and how to avoid use, the hannful effects of secondhand smoke and how to prevent exposure, and pro tobacco mazketing influences and how to protect oneself from those influences. The "Love Our Lungs" campaign will help parents/guardians increase their lnowledge of the dangers of youth exposure to SHS and skills to protect youth from exposure. It is expected that this knowledge and skill set will lead to youth and adults viewing tobacco use negatively (attitudes) and modify behavior to avoid tobacco use or exposure to secondhand smoke. This, in addition to changes in the physical environment, will lead to fewer youth tobacco users and reduced exposure to SHS. B. Local );valuation Plan: Include in your response: • Description of school and community policies, media and program services you will monitor during the length of the program. • Description of the procedures to measure progress toward goals and objectives • Description of how the evaluation results will be communicated to the proposed service azea. The program will monitor the following school policies tluough the assistance of school health coordinators within OCS and CHCCS: 100% TFS, ATS, NOT. In pazticular, the program will conduct environmental inspections for 100% TFS signage, NOT recruitment materials, and "L,ove Our Lungs". Sporting event announcements will be monitored through atliletic director co~rmation and random attendance of sporting events, The program will also monitor the smoking policies of family restaurants and youth-oriented hangouts.. The program staff, school health coordinators, and peer educators regularly monitor media for relevant developments and coverage of the program's achievements. All program- specific media messages aze kept in a scrap book on file in the health department. Additionally, important correspondence with key school, community, and county leaders are kept on file in the health depaz~tment, The program will monitor its services according to the local objective-specific measurements and strategies described in the Program Plan above. The OCHD is pursuing a department wide effort to measure customer/client satisfaction and once these measurement tools are developed they will be applied to the youth tobacco-use prevention program, Progress will be measured by employing process objectives for each outcome-oriented local objective described in the Program Plan. Process objectives will ensure that activities are being carried out in a timely fashion and in order to meet key milestones. Conununication of evaluation results will be done both formally and informally with the general public and key partners. Results of evaluation will be shared tluough media for the general public. Results of evaluation will be shazed with key partners through swmnary reports and correspondence through meetings, emails, and telephone conversations. At the end of the grant period a final summazy of the status of proposed goals and objectives will be compiled and communicated to both the general public, partners, and other stakeholders. 17