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Minutes - 04-22-1998 Board Mtg
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Minutes - 04-22-1998 Board Mtg
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BOCC
Date
4/22/1998
Meeting Type
Special Meeting
Document Type
Advisory Bd. Minutes
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approved budget. All monies remaining in the bureau's account will remain in the <br /> account. <br /> After a brief discussion, Mr. Carey made a motion to accept the proposed budget, and Dr. <br /> Halkiotis seconded the motion. With all board members in agreement the motion was <br /> passed. <br /> MARKETING COMMITTEE <br /> Mr. Joe Blake, Director of Sales, presented a brief overview of the proposed marketing <br /> plan. The board members discussed the marketing plan and questions were answered. <br /> After minor changes to the marketing plan a revised copy will be presented to the board <br /> for final approval for printing and distribution. <br /> BY-LAWS COMMITTEE <br /> Mr. Rick Strunk reported that changes to the by-laws were being made to conform to <br /> county government specifications. Other minor changes are to be made to the document. <br /> After a brief discussion the board members approved the tentative changes. Ms. Green <br /> stated she would make all suggested changes and forwarding the draft copy to Geoff <br /> Gledhill, county attorney, for his review and approval. Should additional changes be made <br /> to the by-laws board members will be notified. <br /> DIRECTOR'S REPORT <br /> Prior to Ms. Green presented the director's report; Chairman Pavao acknowledged Ms. <br /> Green's resignation as executive director of the Chapel Hill/Orange County Visitors <br /> Bureau, effective June 30, 1998. The board members accepted Ms. Green's resignation <br /> with regrets. Board members expressed their gratitude to Ms. Green for her outstanding <br /> job performance and for the success of the bureau under her leadership. All wished Ms. <br /> Green success in her new position as executive director of the Asheville Convention and <br /> Visitors Bureau. <br /> Ms. Shelly Green updated the board members on the progress of the new visitors guide, <br /> the meeting planning guide, and the filming of the video. The visitors guide is expected to <br /> be printed and available for distribution in early July. The meeting planning guide will go <br /> to press the week of July 22nd. The video shoot is underway and all is going well. It is <br /> anticipated that the script for the video will not be completed until the upcoming year. <br /> Ms. Green reported that she has been conferring with the D.K. Shifflet Marketing firm <br /> regarding tourism market research in the Chapel Hill/Orange County area. She concluded <br /> that the marketing firm had a market research plan in place, which would result in a more <br /> economical and expedient way to obtain data for area tourism. Ms. Green recommended <br /> using D. K. Shifflet Marketing for the bureau's market research. <br /> 2 <br />
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