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DocuSign Envelope ID: 133C432C-0514-4837-8999-132431 C9AF4D <br /> Exhibit A -Page 2 of 6 <br /> Scope of Services: Economic Development Site Related SWOT Analysis <br /> May 2017 <br /> The evaluation process will examine the site's position under multiple criteria, including: <br /> 1. Physical land attributes looking at existing land use,general environmental factors, topography <br /> and land constraints; <br /> 2. Transportation connection with 1-40/1-85, railroad and roadway access to individual sites; <br /> 3. Current/proposed electric, natural gas,water, sewer and telecommunication availability and <br /> capacities(where available); <br /> 4. Current/ proposed commercial and residential development happening within/surrounding the <br /> EDDs and CITANS; <br /> 5. Inventory of available land and comparison of asking prices versus comp land prices for sale <br /> within the EDDs and CITANs; <br /> 6. Current zoning and allowable uses; <br /> 7. Additional criteria, such as: <br /> a. History of each site <br /> b. Ownership structure for each site <br /> c. Market trends that might influence future investment and development at each site <br /> d. A comparative summary for competing sites in surrounding counties <br /> e. Identification of the competitive differentiators for each site <br /> f. Initial recommendations of targeted economic development projects that might best fit <br /> each site. <br /> Site visits will be performed and conversations with key county staff,Advisory Board members <br /> and Council Members will be held during this evaluation to understand the background for each <br /> EDD and CITAN and ensure that findings for each site during the Discovery Phase are aligned with <br /> County knowledge of each site. <br /> * Please note that the US 70/Cornelius Street corridor has a different development objective <br /> from the EDD's and CITAN's,therefore,we will utilize applicable information from the 2007 US <br /> 70/Cornelius Street Corridor Strategic Plan as a baseline for evaluating this corridor. This will <br /> serve as a cursory review of the Corridor Strategic Plan and identify any potential opportunities <br /> along this corridor. <br /> Task 1- Part 2:SWOT Analysis& Retreat <br /> 1. A facilitator from the Consultant Team will lead the retreat. <br /> 2. Representatives from the consultant Team will present the Discovery Process Summary Report <br /> for each site. <br /> 3. After the site presentations are complete,the facilitator will lead the group through a PEST <br /> Exercise, which will look at "global" factors associated with development of these sites and <br /> corridors.The PEST Exercise will enhance and inform the SWOT analysis. Although a SWOT <br /> analysis results in a list of strengths, weaknesses, opportunities and threats for each site, it is <br /> easy to miss important external factors. For the SWOT to be most successful, it is essential to <br /> Copyright O 2017 Timmons Group—This proposal shall be considered Confidential&Proprietary until such time as <br /> a contract has been executed with the Client. <br />