Orange County NC Website
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4 <br /> o 233% higher than national average <br /> Arts Indicator 3: Competitiveness <br /> • Higher in 5 of 7 Competitiveness Markers among Orange, Wake, and Durham Counties <br /> • Higher than Buncombe County in 6 of 7 markers <br /> • Higher than the national average in all markers <br /> Highlights: Competitiveness <br /> • Arts and Culture share of all establishments <br /> o 41% higher than Wake <br /> o 50% higher than Durham <br /> o 5% higher than Buncombe <br /> o 140% higher than national average <br /> • Working artist annual income <br /> o 72% higher than Wake <br /> o 36% higher than Durham <br /> o 43% higher than Buncombe <br /> o 75% higher than national average <br /> Arts Indicator 4: Local Cultural Character <br /> • Higher in 6 of 7 Character Markers among Orange, Wake and Durham Counties <br /> • Higher than Buncombe County in 5 of 7 markers <br /> • Higher than the national average in 3 of 7 markers <br /> Highlights: Character <br /> • Visual and Performing arts degrees per 100K population <br /> o 4x more than Wake <br /> o 2.5x more than Durham <br /> o 3.5x more than Buncombe <br /> o 2x more than national average <br /> Areas of Need <br /> • Promotion/Marketing <br /> o Expanded OCAC social media presence to include twitter and Instagram <br /> o Improved monthly e-newsletter highlighting the arts community <br /> o Production of an Orange County Arts Map (2017) <br /> o More useful and informative website <br /> o Better utilization of media contacts to promote the arts in Orange County <br /> • Unification and Communication <br /> o Formation of Orange County Creatives group on Facebook to "start the <br /> conversation" <br /> o Hosting "Listening Sessions" and social events to improve and unify arts <br /> community (2017) <br /> • Coordination of County-Wide Initiatives <br /> o Researching county-wide programs and projects including research projects, <br /> public art and events <br /> Maximizing the Potential of the Arts Community <br /> Challenges <br />