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Describe this board/commission's activities/accomplishments in carrying out BOCC goal(s12 <br /> The OCAC has a role to play in carrying out Goal 3 (Economic Development) and Goal 6 (Quality <br /> of Life) of the BOCC's Goals and Priorities Fiscal Year 2009-10 (approved 9/15/09). The role of <br /> the OCAC in tourism is to help local artists and arts agencies create the "product" (visual art <br /> exhibits, musical concerts, studio tours, theatre performances, etc.) that both locals and <br /> visitors come to Orange County to enjoy. The arts help create more vibrant and prosperous <br /> communities. The presence of creative professionals in a given area is the single most important <br /> factor associated with what visitors will spend. Arts industries & events draw audiences. Nonprofit arts <br /> and culture organizations in Orange County spent a total of$85.4 million during FY 2010, supporting <br /> 3,352 full-time equivalent jobs and generating $8.0 million in local and state government revenue <br /> (Source: Arts & Economic Prosperity IV, Americans for the Arts' most recent arts econ. impact study). <br /> Through the creative industries, we have an opportunity to further increase job creation, attract <br /> investments, generate tax revenues, and stimulate the local economy through tourism and consumer <br /> purchases. Creative industries contribute to the contemporary workforce, making creative <br /> contributions to industries' products and services and infusing culture into community development. <br /> Orange County can use the arts to boost the economy in a variety of ways, from incorporating arts <br /> into economic development and community development plans to supporting arts education and <br /> promoting arts assets as boosts to cultural tourism. By investing in the arts and incorporating arts and <br /> culture into economic development plans, we can reap numerous benefits —economic, social, civic, I' <br /> and cultural - generating a more stable, creative workforce, new tourism, & more livable communities. <br /> The arts teach our children the skills that will make them successful in the 21st century workforce — <br /> innovation, imagination, critical thinking, and collaboration. The single most effective way to achieve <br /> sustainable economic growth and to enrich the quality of life of all citizens is to develop the arts at <br /> all levels. The Arts create jobs. The Arts create vibrant Orange County communities. The Arts <br /> make money for Orange County. The Arts inspire Orange County children to excel. The Arts <br /> communicate across cultures in Orange County. The Arts express Orange County's identity <br /> and heritage. The Arts Experience changes lives. <br /> Describe the collaboration relationship(s) this particular board has with other advisory boards <br /> and commissions? For several years, OCAC's county funding has come from hotel/motel funds via <br /> the Chapel Hill/Orange County Visitors Bureau. In 2015, OCAC assisted Orange County Emergency <br /> Services via a competition for art representing Orange County for permanent display in Raleigh. <br /> If your board/commission played the role of an Element Lead Advisory Board involved in the <br /> 2030 Comprehensive Plan preparation process, please indicate your board's activities...: N/A <br /> Identify any activities this board/commission expects to carry out in 2016 as they relate to <br /> established BOCC goals and priorities... please list fiscal impact: In 2016, the OCAC will <br /> conduct a market research study to increase participation and raise awareness, paid from OCAC <br /> budget plus additional Visitors Bureau funds. GOAL 3: ECONOMIC DEVELOPMENT — In 2016, the <br /> OCAC will coordinate Americans for the Arts' Arts & Economic Prosperity V arts economic impact <br /> study in Orange County, paid from OCAC's organizational budget. GOAL 6: QUALITY OF LIFE — In <br /> 2016, through grants, programs & services, including the new art exhibit space in the Whitted <br /> Facility, we continue to grow life-long learning in the arts, using both state and Orange County funds. j <br /> What are the concerns or emerging issues your board has identified for the upcoming year <br /> that it plans to address, or wishes to bring to the Commissioners' attention? <br /> • Funding increase for new programs and for outreach to strengthen and diversify grant applications <br /> • Direct funding to OCAC using hotel/motel funds (like Town of Davidson's Public Art Commission) <br /> • Reinstatement of public art project(s) on county property, supported by sufficient funding <br />