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Minutes 09-10-2015
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Minutes 09-10-2015
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Last modified
10/21/2015 4:23:42 PM
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10/21/2015 4:13:11 PM
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BOCC
Date
9/10/2015
Meeting Type
Work Session
Document Type
Minutes
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Agenda - 09-10-2015 - Agenda
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\Board of County Commissioners\BOCC Agendas\2010's\2015\Agenda - 09-10-2015 - Work Session
Agenda - 09-10-2015 - 1
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\Board of County Commissioners\BOCC Agendas\2010's\2015\Agenda - 09-10-2015 - Work Session
Agenda - 09-10-2015 - 2
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\Board of County Commissioners\BOCC Agendas\2010's\2015\Agenda - 09-10-2015 - Work Session
Agenda - 09-10-2015 - 3
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\Board of County Commissioners\BOCC Agendas\2010's\2015\Agenda - 09-10-2015 - Work Session
Agenda - 09-10-2015 - 4
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\Board of County Commissioners\BOCC Agendas\2010's\2015\Agenda - 09-10-2015 - Work Session
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15 <br /> 1 <br /> 2 Media Focus <br /> 3 Media: Chapel Hill News <br /> 4 Circulation: 40,000 Sundays <br /> 5 Description: Orange County This Month Advertisement one day per month <br /> 6 <br /> 7 Media: The Herald Sun, Durham <br /> 8 Circulation: approx 21,367 daily <br /> 9 Description: Column, once a month, Orange County Chair <br /> 10 <br /> 11 Media: News of Orange <br /> 12 Circulation: 3,800, published Thursday <br /> 13 Description: Orange County This Month Advertisement one day per month <br /> 14 <br /> 15 Media: Chapelboro.com and WCHL <br /> 16 Circulation: 150,000 per month and 60,000 per month <br /> 17 Description: Media packages include on air interviews and web banners purchased through <br /> 18 Public Affairs <br /> 19 <br /> 20 Subtotal 275,167 <br /> 21 <br /> 22 Media: OrangeCountyNC <br /> 23 Circulation: website 146,000 Monthly users <br /> 24 Description: Most important in reaching citizens with government news and community <br /> 25 programming. <br /> 26 <br /> 27 Media: Municipality websites <br /> 28 - townofchapelhill.org <br /> 29 - ci.carrboro.nc.us <br /> 30 - ci.hillsborough.nc.us <br /> 31 Description: Potential forums in which to broadcast important county messaging and also <br /> 32 provide a link to the county website, giving more residents and visitors access to important <br /> 33 information. <br /> 34 <br /> 35 Media: The Daily Tar Heel <br /> 36 Circulation: 1 x column per week; 152,000/ month readership <br /> 37 Description: Student newspaper and vehicle in which to reach student body through columns <br /> 38 and news features. <br /> 39 <br /> 40 Media: WHUP Radio Hillsborough <br /> 41 Circulation: On air in August 2015, the Community Relations <br /> 42 Department has secured on-going radio spots to communicate important messaging about <br /> 43 Orange County. <br /> 44 <br /> 45 Laurie Paolicelli presented this portion of the presentation: <br /> 46 <br /> 47 New Media <br /> 48 There is growing demand for prompt, coordinated and accurate communications, delivered <br /> 49 through more contemporary channels, following advances in technology. The County currently <br /> 50 uses a variety of methods to communicate to the media and directly to the public. Electronic <br /> 51 methods have expanded with increased use of email, website and social media, yet there is <br />
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