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6 <br />APPROVED BY BOCC ON XX /XX /XX <br />UPDATED AS OF2-9-2015-9424445 <br />• To establish the ways in which County government entities receive and process <br />information from the public and respond to the public <br />• To formalize protocols for: handling of critical or sensitive issues; coordinating <br />information during emergencies or crises; and handling fast - breaking, complicated, or <br />controversial issues <br />Guiding Principles <br />This Plan emphasizes the following overarching principles: <br />• Promote the ability of the Board and residents to access information <br />• Disseminate information to the public (and other audiences) in a manner that is clear, <br />concise, transparent, helpful, timely, proactive, and consistently professional <br />• Implement and promote opportunities and mechanisms to obtain regular feedback from <br />targeted audiences, especially Orange County residents <br />• Promote two -way communications between the members of the BOCC and Orange <br />County residents <br />• Utilize a variety of targeted communication methods and strategies so as to be effective <br />and appropriate for the specific situation <br />• Afford the BOCC opportunities to relay information and to exercise ongoing oversight of <br />this Communications Plan, while leaving implementation to the County Manager and <br />County Departments <br />• Provide a unified, coherent voice for Orange County Government, especially as a <br />source of information during crisis or emergency situations <br />• Foster a mindset of continual planning to keep Orange County communications efforts <br />fresh and responsive <br />• Promote communications between Board members and the rest of County government, <br />including employees, generally through the County Manager <br />-4- <br />