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Agenda - 03-19-2015 - 2
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Agenda - 03-19-2015 - 2
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BOCC
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3/19/2015
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Work Session
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Agenda
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2
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Minutes 03-19-2015
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\Board of County Commissioners\Minutes - Approved\2010's\2015
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59 <br />Economic Development and Job Creation through Tourism Is generated without <br />any use of property taxes. These goals are accomplished through a tax that has <br />been left by visitors. <br />Tourism is very important because Orange County has numerous tourist <br />attractions, major annual festivals, and historic downtowns. The numbers of <br />tourists coming to the region is climbing as Orange County packages and <br />promote its tourism assets, and Research Triangle Park attracts international <br />audiences. There is a large variety of career opportunities available in hotels and <br />event venues, management and non - management jobs alike. The tourism <br />business is a multinational, $3.5 trillion industry. <br />If your board /commission played the role of an Element Lead Advisory <br />Board involved in the 2030 Comprehensive Plan preparation process? <br />- -NO -- <br />Identify any activities this board /commission expects to carry out in 2015 <br />as they relate to established BOCC goals and priorities. <br />What are the concerns or emerging issues your board has identified for the <br />upcoming year that it plans to address, or wishes to bring to the <br />Commissioners' attention? <br />• Name: Chapel Hill lead on campaign materials; discussion among <br />advisory board to broaden that name on ads. <br />• Hillsborough and Carrboro now collect $70,000 annually in occupancy <br />taxes: Navigating future partnership <br />• Growing events: critical to support existing events and grow attendance <br />• New hotels entering market: New visitor markets must be pursued in order <br />Activity <br />BOCC Goal <br />Budgeted Resources <br />Grow tax base <br />Tourism <br />Economic dev. <br />Occupancy taxes <br />marketing <br />Increase jobs <br />Tourism <br />Economic dev. <br />Occupancy taxes <br />marketing <br />Attract new business <br />Tourism <br />Economic dev. <br />Occupancy taxes <br />marketing <br />Support sense of <br />Tourism <br />Cultural <br />Occupancy taxes <br />place /culture <br />marketing <br />development <br />Support special events <br />Tourism <br />Quality of life <br />Occupancy taxes <br />marketing <br />Attract new audiences to <br />Tourism <br />Business Retention <br />Occupancy taxes <br />existing businesses <br />marketing <br />Operate welcome center <br />Operation of <br />Economic dev. <br />Occupancy taxes <br />visitors center <br />What are the concerns or emerging issues your board has identified for the <br />upcoming year that it plans to address, or wishes to bring to the <br />Commissioners' attention? <br />• Name: Chapel Hill lead on campaign materials; discussion among <br />advisory board to broaden that name on ads. <br />• Hillsborough and Carrboro now collect $70,000 annually in occupancy <br />taxes: Navigating future partnership <br />• Growing events: critical to support existing events and grow attendance <br />• New hotels entering market: New visitor markets must be pursued in order <br />
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