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0 <br />2.05 Agency and Client shall determine prior to approving an <br />annual media schedule which advertising shall be placed by the Agency <br />on radio or television stations or in newspapers, magazines or other <br />media and which media shall be placed by Client. <br />2.06 As assigned, the Agency shall develop and implement public <br />relations services and conduct or coordinate market research on behalf <br />of the Client. <br />2.07 Agency shall assign an Account Executive to service the <br />Account. The Account Executive shall be available to the Client on a <br />regular and reasonable basis for conferences. <br />2.08 Agency management shall meet with the Client on a basis <br />deemed mutually agreeable by the Client and the Agency. <br />2.09 Agency will oversee brand execution and website development <br />on behalf of Client. Agency shall be responsible for managing and <br />procuring search engine optimization programs and services on behalf <br />of Client. <br />2.10 Agency will refrain from making public statements regarding <br />Client, and refer any and all inquiries from media to CHOCVB. <br />2.11 Agency will seek final direction and. guidance on all work <br />related to this Agreement from CHOCVB. <br />ARTICLE III <br />CLIENT DUTIES <br />3.01 Client shall make available to Agency the staff members and <br />other resources necessary for Agency to fulfill its obligations on a <br />reasonable basis. <br />3.02 Client shall review materials submitted by Agency in a <br />timely manner and, upon approval, will sign off on all plans and <br />materials. This written approval acknowledges that Client assumes <br />final responsibility for content and proofing. <br />ARTICLE IV <br />AGENCY COMPENSATION <br />4.01 Agency is to be remunerated by Client by a combination of a <br />monthly account management fee (AMF), media commissions and hourly <br />charges. A fee of $3,000 per month shall be paid as the AMF. The <br />account management fee is billed at the beginning of each month for <br />which the services are performed. The account management fee is <br />compensation for the overall management of the account; including <br />strategic planning, reports writing, client and staff conferences, and <br />documentation of activities, budget planning and budget monitoring. <br />4.02 As to advertising concepting and production, public <br />relations activities and market research, each job shall be the <br />subject of a written estimate that shall be approved prior to Client <br />incurring •any costs for any such job or service performed under this <br />