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30 <br /> Action Plan: <br /> July 2003 - Begin seeking applications for the sixth Neighborhood College Class <br /> ? September—December 2003 —Hold the sixth Neighborhood College class. <br /> ? July 2004—Begin seeking applications for the seventh Neighborhood College <br /> Class. <br /> ? September—December 2004 —Hold the seventh Neighborhood College class. <br /> ? July 2005 —Begin seeking applications for the eighth Neighborhood College class. <br /> ? September—December 2005 —Hold the eighth Neighborhood College class. <br /> Predicted cost of Neighborhood College - $2,500 per year (includes a notebook, class <br /> materials, speakers, use of Piedmont Wagon, and banquet and does not include staff <br /> time). <br /> 5. City of Hickory Website- The City developed a website in 1998 and as citizens <br /> become more web savvy; there has been an increase in use. The website is an <br /> excellent communications tool that the PIO can use to post news releases, <br /> publications, meeting schedules, utility and construction projects and even late <br /> breaking news. Changes in technology occur daily; therefore it is possible that items <br /> on the Action Plan will be added or deleted depending on the latest advances. The <br /> PIO will work closely with the e-government team to accomplish the following plans <br /> established thus far. <br /> Action Plan: <br /> ? July—December 2003 —Help launch the ability to pay utility bills online through <br /> website, which is www.hickoagovxom <br /> ? July 2003 —June 2006 - On a weekly basis, update the Public Information page <br /> with the latest news releases, meetings, road and utility projects. <br /> ? Fiscal Year 2003-3004 —Investigate creating an e-list that would send news <br /> releases to e-users who want to stay updated on City news. <br /> ? July 2004—June 2006—Measure the effectiveness of the PIO webpage on the <br /> Hickory website. Through a survey online, find out what customers like and <br /> dislike and find ways to make the PIO page more effective. <br /> Predicted cost of website—No direct costs out of PIO budget except for staff time. <br /> 6. Government Channel—For more than three years, the PIO has posted information <br /> on the government channel. The majority of the information is job opening and <br /> upcoming public events. Most of the information is in script form, but when a video <br /> is available, the cable company will play the video on a regular basis. For example, <br /> the City's Public Services video and the 1999 All-America City presentation was <br /> shown on the government channel for months. <br /> After talking with various citizens from different segments of the City, it seems that <br /> many people are tuning to television and getting a majority of their news from the <br /> local cable newscast, as well as the government channel. The PIO would like to find <br /> 8 <br />