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0 <br />The TV channel could offer a wider range of information made available to the <br />public if a full service production studio were available. Currently, continued <br />equipment failure is posing technical difficulties. <br />The County outsources the video taping of the County Commissioner <br />meetings. However, the decision of whether or not to invest in the equipment <br />and staffing required for a fully functional TV Production suite will need to be <br />determined to meet additional BOCC requests, such as producing a monthly <br />County TV show and other original programming that showcases the <br />members of the BOCC, County programs, services, employees, etc. <br />V. Intranet (Goal 4: Priority 11) <br />1. Continue efforts through Human Resources Department to use the Intranet <br />as an information outlet for County employees <br />VI. Brand Marketing (See attached document) <br />1. Establish County Logo <br />2. Produce professional brochures, flyers, posters, banners, etc. <br />3. Hire Public Relations Specialist to assist Director of Public Affairs <br />4. Develop a Style Guide <br />VII. Additional Communication Methods (Goal 2 and Goal 3) <br />1. Annual Report to the Community <br />2. Resident Newsletter (electronic and print version to northern Orange) <br />3. Guide to Orange County Government (reference for residents) <br />4. Speakers Bureau (opportunity to engage the public by request) <br />