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10 <br /> There are two broad areas of attack. On the operations side, the Board and management must <br /> concentrate on the following areas, and no doubt others: <br /> • Expand program offerings in kind and number <br /> • Increase utilization of the facility during weekdays <br /> • Make sure all programs are subscribed to the max(marketing) <br /> • Make sure service is top-notch throughout the facility <br /> • Continue to search for cuts in expenses to the maximum possible <br /> • Find significant non-program sources of revenue <br /> Some of the steps we see to these ends are described below. <br /> Secondly, it is crucial that Eaton-Vance retain confidence that the Board and management are working <br /> diligently to solve the financial difficulties and that the County is behind us. To this end, the Board has <br /> hosted Eaton-Vance representatives in Hillsborough on several occasions, and RMSC keeps Eaton-Vance <br /> thoroughly informed of the status of the business. In addition, RMSC has frequent discussions with Eaton- <br /> Vance about debt management issues. We don't know whether these discussions will eventually have a <br /> major impact on how we deal with the debt, but we believe we must do all we can to maintain a cordial, <br /> responsive relationship and dialogue with Eaton-Vance. <br /> III. The strategy for resolution of the financial situation through operations <br /> Opportunities for resolving the financial situation through operations boil down to three: Having well- <br /> run, popular programs throughout the day and week, marketing those programs and the facility vigorously <br /> and successfully, and keeping expenditures as low as possible. The program and marketing areas have two <br /> complexities: First, people must be drawn to the SportsPlex. Because of its geographical situation, one does <br /> not just drop in to the facility, typically, one goes there for a specific purpose. Secondly, programs and <br /> marketing must be carefully adapted to our market, and this requires experimentation and, alas, time. A full <br /> presentation of the issues in these areas would be ponderous, so we have presented a few highlights. <br /> Expense-cutting measures taken or in progress <br /> One of the most important responsibilities of the Board and RMSC is to keep costs to a minimum <br /> consistent with providing the necessary programs, service to the public, security, accounting and revenue <br /> tracking, and building maintenance, and both groups have been active in this area. Examples of substantial <br /> cuts made are: <br /> Personnel budget: Personnel has been a major area for cost cutting. The month-by-month evolution <br /> of the personnel budget since RMSC took over in June, 1996, is shown in Figure 4. The very important <br /> overall tendency is shown by a trend line, included in the figure, which indicates that, on average, the <br /> personnel budget has declined from$43,000 per month to$35,000 per month. This is a monthly savings of <br /> $8,000, or$96,000 per year. <br /> The two peak months on the figure must be explained: The first is August, 1996, in which personnel <br /> payments were made for staff employed in programs contracted for by previous management, i. e., out of <br /> RMSC's control. The second is the month of January, 1997, which reflects the fact that the activity level in <br /> the rink is extremely high in this month. <br /> Insurance: Insurance is a major concern and a major cost for a facility of this sort. In two rounds of <br /> negotiation and shopping, the Board and RMSC have achieved reductions of the insurance bill from about <br /> $71,000 for the first year of operation to$43,000 for the coming year, for equivalent coverage; this is a <br /> savings of$28,000 per year. Although we will continue to search for the best arrangement possible, the <br /> insurance bill seems unlikely to go much lower. <br /> Water usage: Water is a major raw material at the SportsPlex, and one expects consumption to be <br /> high. Nonetheless, water consumption was extremely high in much of the first year of operation and on into <br /> the second(Figure 5). For the 12-month period ending July 31, 1996, the average was 670,000 gallons per <br /> month. The excessive consumption is largely unexplained, although in July, 1996, RMSC discovered a leak <br /> which probably explains part of the problem(Figure 5). For the 8 months from August, 1996 through <br /> March, 1997, consumption has averaged approximately 362,000 gallons per month, a drop of 308,000 <br /> gallons per month. This drop represents a savings of approximately $16,400 per year. <br /> Report to the Orange County Commissioners 5 May, 1997 page 8 <br />