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ILOrange County Public Library Strategic Plan 2013 -2016 <br />Goal 4 Building Community Connections (Area 4) <br />Community connections are fostered through partnerships and awareness. We recognize that we can <br />achieve more in partnership with others than we can on our own. By taking a deliberate and thoughtful <br />approach to initiating and expanding relationships with government and community -based groups, OCPL <br />can reach underserved populations and library non - users. Elevating public awareness of the library's <br />resources, services and programs is also crucial to fulfilling the OCPL mission. <br />Objectives <br />5.1 - Identify and improve outreach to underserved populations <br />5.2 - Cultivate relationships with K -12, community colleges (e.g. Durham Tech) and county departments <br />5.3 - Hire a full -time, permanent communications specialist to create, conduct and manage a targeted <br />marketing campaign highlighting library resources and purpose <br />5.4 - Develop a framework for an active library volunteer program <br />42 <br />151 Page <br />ORANGE C -OU TY <br />