S Grants NC Dept. of Transportation Rural Operating Assistance Grant Funding

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III. Financial Plan Additional funds to operate the three developed routes would be supported through discretionary RGP funds with a 10% local match. Cost sharing and fare collection would provide additional funds. * See attached" Operating Budget sheet. Additional administrative support will be needed to schedule drivers, schedule vehicle maintenance, verify revenues, supervise routes, and verify driver's manifest. The OPT supervisor will be involved in all aspects of the operations, the .financial manager will revue financial issues, the OPT scheduler will provide driver's schedules and the OPT dispatcher will be involved with day to day route deviations. IV. Marketing plan Orange Public Transportation (OPT) in collaboration with Triangle Transit Authority (TTA) planned the following steps to promote regional transit service in Orange County. • The initial steps to market the Hillsborough to Duke commuter route, established in August, 2001 included Town of Hillsborough town meeting, development of TTA route brochure, and news articles in News of Orange and Chapel Hill News. • Bus stop signs located at all pick-up points Marketing plans for Triangle Transit Authority and Orange Public Transportation to include the established TTA Hillsborough to Duke route and the proposed OPT mid-day Hillsborough to Duke route are as follows. • Produce a joint TTA/OPT route brochure of the proposed route. This brochure will depict the route, pick-up hours and points of TTA and OPT. OPT will operate the route exactly as TTA during mid-day times. Along with normal TTA/OPT brochure distribution, all OPT drivers will distribute on individual routes. • Schedule meeting with Hillsborough town meeting (as public hearing) to publicize the proposed route. • Prepare news articles in the Durham Herald, News of Orange and Chapel Hill News papers. The articles would indicate the hours of operation for both transit companies, the fare, and the configuration of the route. • OPT management will schedule meetings with local agencies to increase awareness of the proposed route. • Install bus stop signs that indicate pick-up points and times of TTA/OPT. Marketing plans for the Chapel Hill to Hillsborough (Orange Express route) will include the following.