Orange County NC Website
13 <br />rhar '1 Tachrgod <br />CONNECTING TO OUR COMMUNITIES <br />Orange CourdV Carpus <br />• Developing a 21" century marketing infrastructure: Piloting social media tools, <br />including blogs, Twitter, and Facebook as methods of communicating and <br />connecting to students, faculty, and the community. <br />Developing a strategic marketing plan for Orange County operations, with the <br />following objectives: <br />1. To educate the citizens of orange County regarding the location and <br />services provided at the Orange County Campus and Orange County Skills <br />Development Center; <br />2. To effectively reach -the millennial generation; <br />3, To recruit new students and market for overall growth at the orange <br />County 6ampus; and <br />4. To prom =ote the services and program's available in r nge County In <br />purposeful and intentional quay. <br />0 Writing contributing editorials to local newspapers, blogs, and other media <br />outlets <br />0 Taking advantage of sponsorship events at the local Chambers of Commerce. <br />0 Engaging with WCHLI 3 60 In ' developing promotional, marketing, and <br />information-sharing opportunities i Orange County. <br />0 Actively engaging in community everts by attending and participating in <br />activities and meetings throughout the county. <br />A selection of special events hosted on campus: <br />1. Solar Fiesta, July 10, 2010: This event launched the new Sustaina llity <br />Technologies program. Approximately 75 people from the community <br />came to this special event to celebrate this new program, including <br />industry program partners, Oected officials, community leaders, and <br />representatives from Dube Energy. <br />I Small Business Center Seminar Keynote Speaker: er: Edge of the Box <br />Thinking, November 4, 2010, featuring Mayor 'tom Stevens <br />3. University Transfer Day, February 26, 201: Approximately 70 prospective <br />students and their parents learned more about Durham Tech's University <br />Transfer; program at the Orange County Campus during this information <br />session <br />Created an e ^brochure to promote Small Business Center services and seminars <br />offered in orange County. <br />Developing Durham ech' Orange County web page to make available <br />g g <br />information about courses, programs, and services now available in Orange <br />County. <br />Hosted `A CC's Got You Covered" food and clothing drive. This effort generated <br />over 22 boxes of food and clothing for the local homeless shelter. <br />