S - Grant - Blue Cross and Blue Shield of North Carolina Foundation Grant Agreement

Browse Search

C. BCBSNC Foundation Logo and Name Usage. Please be aware that the BCBSNC Foundation must approve all items on which our name and/or logo are included prior to the item(s) production. Please note that approval from the BCBSNC Foundation is not a grant of a license or a sublicense to any Blue Cross and/or Blue Shield trademarks or service marks. If the Grantee does not secure the proper approvals from the BCBSNC Foundation, the Grantee may be held responsible for the unauthorized use of the BCBSNC Foundation logo and name as well as for the reprinting of any unapproved items at the Grantee's expense. The following standards must be followed when using our name and/or logo: • When written in text, all words in the name must be completely spelled out and written as follows: Blue Cross and Blue Shield of North Carolina Foundation. If you are producing a long text document (for example, a newspaper article) it may be written as BCBSNC Foundation in secondary mentions. • The BCBSNC Foundation logo can not be altered without BCBSNC Foundation's prior written approval. Use of the BCBSNC Foundation logo requires the following tagline: "Blue Cross and Blue Shield of North Carolina (BCBSNC) and Blue Cross and Blue Shield of North Carolina Foundation are independent licensees of the Blue Cross and Blue Shield Association (BCBSA)." In cases where this or a similar statement is already included in the logo graphics file, it is not necessary to add the tagline. • In cases where another entity's mark or logo appears with a legend identifying that other entity as the owner of that logo or mark, the legend must also include ownership of marks by either Blue Cross and Blue Shield Association and/or BCBSNC Foundation. These statements may be placed anywhere on the piece. The type must be at least 6 points in size and must remain legible and relatively independent of other copy or graphics. • The BCBSNC Foundation logo can only appear in white, black or cyan. • Electronic files of the logo may be downloaded from the "grantees only" section of our Web site. Please contact Jennifer MacDougall at (919) 765 -2128 if you have difficulty accessing the logos or need them in a different format. • You may fax or e-mail items needing approval to Jennifer MacDougall or approved representative at (919) 765 -7288 at least two business days prior to due date. • Please provide final copies of all items on which the BCBSNC Foundation logo and/or names appear. G' (initial here)