Minutes - 19840123 - Laserfiche WebLink

Browse Search

1~~ Out~oor acvertisinc, liens are ofa-~rer.ise.signs by the outdoor advertisinc industr~~ anu rela4inr __. i.ts. subject ratter to a business, ser~~ce, cor~::ocitz;, attraction or ot_~er activit~,- cor_c?•uctec„ sold or offerer z.t a location other than t11e i~reTt11SL'S O^ ?'rl?~Ch 4.'7e Sl;'; IS loaateG. "'lzn ^,ro~:.oseu w-~rdrierts .}~oulc. also li mat the nurr~er ~,nc s;-r:o of inform~ationa signs in the i TM' district. outside the ~""~ district *he proposer: arlersinents ~~;ould limit outdoor acvertising signs place:~rt to ~.rec~s designated as activity nodes in ~-~e L,nc Use plrn zna sites s~cificalltT gored General Ccr:~rcial (^Ca•) and Industrial .... lr'r enc. 3 located adjacent tD i?C ~"u, "_?C 57, *?C 5~', ??C 70. 'I'l:e rrDposwls ~.1so include a ?provision for spacin7 of Dutdoor ac.v°rtising ~ahich a Nlies to 1000' radius spacing liru.t bet-?,-een lisps. a C:;~`~2',C:IL'r CatC'3, 1nuE'72n`'Cnt i,1L'rChant, nDtedLrtdt .:i].Gn3 ZrL' c^~lread1r re7ulatec; ay State anu ?ec;Frri rec+ulations. ~Ie further notea the Cow'~t}~ gets to of all sales tai: revenue fro-; retail merchants ~;ho acvertise. '•:illt~oit nuestiened :he role signs play in generatinc local iilco::~ any' ~..:.er. stc^.f to ebtin .~tuclies o:'. 1'~O,a effective signs ~rere as ~ ~~ans to generate local business. He thought in=orr.tional anu logo lisps ~_~ere trc primary means to gcrerate business a.4 intercha:^.ges. with responder: the staff ,scald obtain stuc:ins. '°e 13oarn discusser loco signs. Toe Crea+s of I:cAc.•lalcs rotes sales increase: cf 2~• to 450• t•rith lco sig~.s. Tie also felt cstaalisz-gents which cannot use a logo (: uch ~.s Dar.:.ol r~one Village) should be allo;•r.::~ to nlrce signs on ti,~ interstate. -- Chucf: '7illard, president of i7a.riel i;oone Merchants Association, e;;r,ressec: concern erith the reov_1 of signs advertising t±~e Daniel ?3oone Village anc: i:.s businesses or. Znterst~.te fi5. z~.e cites possible loss of income v:ith sig reno•~al. with res~r~:ed the i/roposa'_ does not affect lisps in 4he. uillsborough ,jurisdiction and if a sign in the County's jurisdiction :•><zs found to be nonconforring, "sere is a five year removal period ~~•hich reflects tine ti~x? necessary for a7ortization of the investment. ~z ur.icentified ran .~sl:ed t'.1at an ..:.am^le o_ logo signs :oe prepare~~. t•?l;itted clarified only gas, food an. lodgirr estaalishrents are ~hotan or. logD signs. Smith indicates cost savings could be realized through use of logo lisps, citing the state averace yor sicn rental is 52,000-53,C00, and for loco rental :~ras only 5150.00. to;~d uestionec w7e high figures. Crews inc7icater'. he could vouch for t'~e rigures for_ic~or,4'±1d's adverb serent. ferny Cecil, o~;•r:er of iufland Gulf. Station on r-85 invicat~ his reliance or: signs and advertising to cor..~te ~•:ith other gas establish,lents. _- ~Terr~• ~aile~~, :Iillsborauh ~a^.ip1 scone Shill, ir,ciicated one-third of Y:i: business of the interstate e:as venerated by his his;~-rise Nign. :.e adder ~'~e • - - orgy gray to sell is i~o ::orr:ete. He notes rt3ny trzvelers loot; f0!' c. S~.eC1f1C cgs or lociginv establish::~nt. `?ilL~oit clarified .the purpose of logo sig:>a was to inform the gaveling pub;.ic oy the snscific esta,;~~1i s:u:~nt. Bailey re; rx,; deg that e. s`7eci f i c vas reference rat= be a fu11 service station or auic;:ie-r:art. Another indivi?ua' noted the ebsence of ~ricea r;? th logo si g~~s. john Bivins cited t1.e benefit realizes trrou;h outdoor asvertisi:le~ on I-85 to the Colonial ?nn. Jir" Paliourus, Chris' nestaurcnt and vu^.occ~ i:lr;icated Chet outr.ocr ac,vertisinc. si^::s re i:~vaiuz~~le an:: account far 10;; increase c; his business. T,1 n*.~~'• i nr-ni rc ~ ~"-nn` l [.n=1 rgmi.l=lCat~ pn O` t.~7e '~rC17JSed reCLll'''ion5.