Orange County NC Website
4. In year two of the project increase interagency participation to four community-wide celebratory events <br />(such as: Apple Chill, Hog Day, Festa del Pueblo, Cinco de Mayo, Kwanza), and one mass <br />canvass/outreach event (such as Hope for IGds' Annual Big Event); <br />5. At {east one comprehensive health promotion/screening event for preschoolers will take place in <br />collaboration with community agencies during year one, arid at least 3 during year two; <br />6. Referrals to service agencies will document an increase in utilization based upon case-finding and <br />promotional efforts of this project; <br />7. Mechanisms to record and measure changes in referrals and utilization of services based upon project <br />efforts will be improved, operationalized and formalized by the agencies irnolved. <br />Consumer Involvement and Satisfaction: There are two consumer groups whose irnolvement and <br />satisfaction will be critical. Families of young children who are served at community. celebratory events or <br />specially organized screening campaigns will be polled for their reactions to the .health promotion and/or <br />screening activities that are offered. The human service agencies in Orange County who provide health-related <br />services to families with preschool children will be polled for their assessment of the effectiveness of the project <br />in improving outreach and services to "hard-to-reach" populations. <br />Evaluation: Several measures can be tracked to evaluate the effectiveness of The Community Health <br />Awareness Project. The unduplicated numbers of preschool children who are screened will be measured and <br />tracked over time. This will be compared to the number of children in unregistered childcare settings who have <br />received health-promotion and/or screening in previous years. <br />The impact of the project's community education and promotional efforts will also be evaluated through <br />mechanisms to record and measure changes in referral and service utilization by at least four key agencies <br />including: Child Services Coordination, The Developmental Evaluation Center, OPC Area Programs, Family <br />Resource Centers and the. Head Start programs. <br />Budget Narrative: Although community agencies acknowledge that "an ounce of prevention is worth a pound of <br />cure", there have not been community resources to support the type of community health awareness activities <br />needed to effectively reach the "unreached" and "underserved". This project will piggyback onto current <br />community events to minimize publicity costs and to maximize use of "volunteer" professional time. This project <br />coordinator wilt work closely with other local projects such as Prevent Blindness, Dental Screening, Child <br />Service Coordination, OCPYC community development staff, members of the Orange County Preschool <br />Interagency Council, and others to avoid duplication of services. No other state or federal funds are known to <br />be available for this activity in our community. <br />As noted above, effective outreach requires more than handing out pamphlets and magnets. Therefore, this <br />budget provides (service related supplies) funds to provide creative, fun, and culturally relevant incentives and <br />promotional tools to capture the attention of the targeted population". <br />The Executive Director of Hope for Kids has offered to support this project by making available his agency's <br />volunteer force for local outreach activities. We anticipate this to average 40 volunteer hours each month. <br />Additional in-kind contributions salary of the program supervisor, office supplies, telephone, and office fumlture. <br />Also, the Dental Division of the Health Department has offered office space and a computer at its Carr Mill Mall <br />site for this project's use. <br />Salary justification: the proposed salary is at a level that allows us to attract a professional with extensive <br />experience in public relations and health education work This person needs to be able to function <br />independently as to not further drain the health professionals that are on the front line delivering services. We <br />want the professionals serving the targeted population to view this project as an asset to themselves as well as <br />offering the community a new approach to reaching families of preschoolers and the "historicaNy hard to reach". <br />The total personnel services amount includes the coordinator's nine-month salary, including fringe benefits and <br />10% overhead for administrative and grant accounting personnel support. <br />